1. 27:1 Postwar America

2. 1944 GI Bill of Rights Tuition Unemployment Federally guaranteed loans

3. Housing Shortage Mass produced housing Levittown, NY Baby-boom

4. Runaway Inflation War to peace production OPA regulations supply and demand of consumer goods Congress re-establishes price, wage, and rent controls

5. Post War Economic Boom People had money to spend – GI Bill – Marshall Money – War time savings/war bonds – Consumer demand

6. Truman’s Challenges Spread of communism Economic troubles – Inflation – Tough on strikers

7. Truman supports Civil Rights Wanted: antilynching laws, no poll taxes, equal economic opportunity Issued: Executive Order to integrate the military Set precedent of Federal responsibility to deal with racial issues

8. Dixicrats Southern democrats opposed to Truman’s emphasis on civil rights

9. 1948 Presidential Election “Whistle stop campaign” attacked the “do nothing” republican congress “Give ‘em hell Harry” campaign Truman wins!!

10. Truman’s Domestic Policy Fair Deal Social Reforms – Universal health care – Minimum wage – Housing – agriculture

11. Downfall of the Democrats Stalemate in Korea Labor unrest Inflation McCarthyism

12. 1951 Presidential Election “I like Ike” Eisenhower’s Platform – Tough on communism – Shrink Federal government

13. Nixon’s “Checker’s Speech” Illegal campaign contributions? Use of TV – 58 million viewers – Saved campaign

14. Modern Republicanism Middle of the road politics Avoiding controversial issues

15. Eisenhower and Civil Rights 1954 Brown v. Board of Education overturns Plessey 1955 Rosa Parks Beginning of the Civil Rights Movement

16. Jackie Robinson Breaks the color barrier in Pro-sports Brooklyn Dodgers 1 st African American inducted into the Baseball Hall of Fame

17. 27:2 American Dream in the Fifties

18. Blue Collar V. White Collar Blue-manufactured goods White-managerial, clerical, professional

19. Conglomerates ITT-diversified to protect itself

20. Franchise Fast food MacDonald’s

21. Baby Boom 1946-1964 Five Causes

22. Salk Vaccine Dr. Jonas Salk Polio

23. Dr. Spock Common Sense Book of Baby and Child Care Childrearing practices 2 nd best selling non-fiction book of all time?

24. 50’s Women Happy homemaker? The Feminine Mystique Career opportunities earnings

25. Technological Wonders Air conditioning – Increased urban development, more skyscrapers – Changed housing styles Ranch Lowered ceilings Smaller windows Eliminated “sleeping porches” – Rise of Sunbelt Cities

26. Automania Suburbia Interstate Highway Act –Ike 1956 Positive Effects Negative Effects

27. Consumerism New products Planned obsolescence Credit cards/installment plan Advertising