1. CASHNet Email Marketing, Powered by Informz

2. About Informz eMarketing Service Provider Suite of Hosted Products Marketing Support Managed Deliverability Experience in Higher Education www.informz.com/cashnet

3. WHY Email Marketing? Improve your Results! Targeting Relevancy Campaigns / Events Tracking The Bottom Line: Be PRO-ACTIVE, Increase Awareness, and Drive Traffic to you website and storefronts.

4. Need Answers? How do I drive traffic to my storefronts? How do I promote new CASHNET programs to students and parents on campus effectively? How can in turn increase participation in these programs? How do I understand who is most interested in my site and how do I keep them coming back?

5. Adding Informz ADDS Value = IMPROVED RESULTS Email Marketing Targeting eCampaigns Reporting and Analysis INFORMZCASHNet Solutions eMarket ebill, ePayment, eRefund My Payment Plan

6. Promoting eBill and ePayment

7. Promoting MyPaymentPlan

8. Ways to Keep it Simple Bright University l 92 Congress St l Saratoga Springs l NY l 12866 518.691.0071 l info@bright.edu If you wish to no longer receive mailings from Bright University click hereinfo@bright.eduhere

9. Drive Traffic to Storefronts

10. Questions? For more information, please contact: (insert contact info)