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Published bySara Lindsey Modified over 9 years ago
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Jones Consulting Inc. Client: Fort Worth Flyers Kendall Aragon, Carter Wyrsch Alexander Nethers, Steven Cruz
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Domestic Key Performance Indicators Source: IBISWorld
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Global Key Performance Indicators 4% yearly growth Between $480- $620 billion Growing faster than most GDP rates
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Industry Life Cycle Mature Stage Slowed growth Technological age Enhances growth Mature Stage Slowed growth Technological age Enhances growth Source: IBISWorld
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Trends Domestic Social Media, Blogging, and Advertising Global Competition, Sporting Venues, and Best Experience
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Buyer Power High Supplier Power High Threat of Substitutes Low Threat of New Entrants Low Rivalry Among Competitors High Porter’s Five Forces
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Fort Worth Headquarters Dominican Republic Global Expansion Microsoft Access Data StorageBasic Team WebsiteMinimal Information Systems Company Analysis Source:360texas.com Source: www.wikimedia.com
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Focused Industry Wide Current Strategy
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Process Model
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Database Model Primary Users: - Accounting Department - Sales Department - Marketing Department Benefits: - Price Adjustments - Targeted Marketing Schemes - Account For Changing Trends
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Customer Relationship Management Phased Implementation Hierarchical Structure Expensive Vast Number of Customers
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Collaboration Tools Trading Players Marketing Agreements Trading Players Marketing Agreements Top-to-Bottom Management Communication Contract Negotiations Top-to-Bottom Management Communication Contract Negotiations
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Dashboard Other Key Financial Measurement Charts and Graphs: -Average Profit Segmentation -Southwest Region Market Share -Social Media Links Activity -Stock Price -MLB Highest Average Attendance -Monthly Profit Figures -Profit Segmentation
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“Social media outlets demonstrates our commitment to building awareness and a sense of community for our fans” InstagramInstagram
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Global Expansion Dominican Republic Why? – Due to its growing customer base – Nearly 17 percent of the MLB’s ballplayers are coming from the nation, the IBISWorld reports. Dominican Republic Why? – Due to its growing customer base – Nearly 17 percent of the MLB’s ballplayers are coming from the nation, the IBISWorld reports. Photo: ESPN
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Business Intelligence System Data Mining More Efficient Advertising Techniques Demographics Customer Habits Purchasing Trends Prices Maintain Competition
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Social Media App Goal: Convenience Mobile Game Assistance Easier way to buy tickets Parking location application Food/Beverage Merchandise Source: Google
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