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Organization of the Modern Firm
The principles of organization got more attention among us than they did then in universities. Alfred Sloan
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What Organizations Do? Organizations exist to motivate their members and coordinate their activities. Chief Challenge entrepreneurialism knowledge
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Successful Organizational Designs
Must solve the challenges of entre-preneurialism and knowledge in tandem The Disaggregation imperative Internal disaggregation External disaggregation
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Internal or External? Internal disagg. may not sufficient
how to solve “imperfect commitment” External disagg. may be the more straightforward choice
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Forms of Organization Market forms Hierarchical forms (firms) Personal
initiative (motivation) Forms of Organization Market forms Hierarchical forms (firms) Enforced cooperation (coordination)
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Impact of Disaggregation
Personal initiative (motivation) Impact of Disaggregation Market forms External disaggregation Internal disaggregation Hierarchical forms (firms) Enforced cooperation (coordination)
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Relational Forms of Organization
The relational forms of organization, allow companies to make market-based relationships more like the coordinated interactions within a firm. Alliances joint ventures long-term supplier relationships licensing arrangements
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Innovative Relational Forms
Personal initiative (motivation) Market forms Relational forms Hierarchical forms (firms) Enforced cooperation (coordination)
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Managing Relational Forms
The Key to capturing value within a relational form is ownership of an asset that is both scarce and complementary. complementarity also operates within a firm call for carefully planning and continuous monitoring
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The Difficulty of Knowledge Management
Knowledge has complex characteristics disaggregation may put up barriers to the generation of knowledge.
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Complex Characteristics of Knowledge
extraordinary leverage and increasing returns tendency toward fragmentation and leakage need for refreshment uncertainty to value creation and value sharing
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The Shape of the Modern Firm
No single form will prevail. Organizations will adopt a variety of shapes, and change them as new strategic challenge emerge.
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Case in Point The ABB Group British Airways North West Company
successful internal disaggregation British Airways relational form of organization North West Company established in 1779 with the shape of the “modern” firm
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How does a firm integrate and thereby benefit from the decentralised tacit competences dispersed on multiple sites?
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Theory of the Firm Firm as a processor of information
a firm is a nexus of bilateral contracts Firm as a process of knowledge a firm is an evolving, knowledge-based organization
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Firm as a Processor of Information
bounded rationality principal-agent problem the theory of teams imperfect information problems
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Firm as a Processor of Knowledge
Evolutionary theory of Firm cognitive mechanisms of individual agents The creation and management of knowledge firm is a locus where competences are continuously built, managed, combined, transformed, tested and selected.
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What Matters Is Not Information per se
Information -> knowledge ->competence What may most hamper the firm’s dynamics is the risk of lock-in to inefficient routines rather than the problem of a limited capacity to deal with information.
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The Elusive Notion of Competence
As Andreu and Ciborra (1996) suggest, there are three levels of learning process allow the emergence of new competences routinization learning loop capability learning loop strategic loop
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Competitive Environment
Core Competences Strategic loop Competences Capability learning loop Work Practice Routinization learning loop Resources
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The Notion of Distributed Competences
Granstrand et al (1997, CMS) suggested that, in the multi-technology corporations competences are distributed across a large and increasing number of technical field in different parts of the organization among different strategic objectives of the corporation
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The Organizational Knowledge-Creation Process
Individual or collective learning activities Tacit knowledge vs. codified knowledge The interaction of tacit and codified knowledge forms the basis for creation of organizational knowledge
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Modes of Knowledge Conversion
(Nonaka, 1994) To Tacit Explicit Explicit Combination Internalization From Externalization Socialization Tacit
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Knowledge Transfer and Creation
According to Nonaka & Takeuchi (1995), dialogue between bodies of tacit and explicit knowledge forms the basis of a dynamic spiral of creation of new knowledge.
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Things Are Different Now
Synergy and continuous innovation are increasingly required to cope with a rapidly changing environment, while the multi-divisionalized structure centralizes competences, in inter-product allocation and diversification, but decentralizes competences in inter-functional coordination.
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