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Chapter 9: Knowledge Management and E-Learning Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 1
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Learning objectives 1.Intellectual capital 2.Knowledge management 3.Human behavior 4.E-learning 5.Learning management system 6.Corporate vs. educational Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 2
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World Bank Fights poverty in developing countries 10,000 employees in 100+ offices Low-interest loans and sharing knowledge ICT to manage intellectual capital Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 3
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Intellectual capital Collective knowledge Asset for production Distinguishes successful organizations Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 4
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Human capital Social capital Structural capital Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 5 Types of intellectual capital
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Explicit knowledge Tacit knowledge Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 6 Types of knowledge
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Identify the goal Locate the sources Capture the knowledge Organize, share, and value knowledge Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 7 Knowledge management
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Locate sources Expert location systems Social network analysis Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 8
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Capture knowledge Build knowledge base Strategies for tacit knowledge Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 9
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Organize, share, and value knowledge Organizing and sharing strategies Valuation strategies Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 10
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Human element Employee perspective Self-interest Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 11
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Incentives Influence sharing Unintended consequences Guidelines Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 12
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Content issues Complicated technology Content Lack of content Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 13
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Semantic web Web with meaning Resource description framework Futuristic scenarios Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 14
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Practical tips Identify clear goal Get management buy-in Populate knowledge base with valuable information Develop knowledge-sharing incentives Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 15
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E-learning Self-paced Instructor-led Hybrid Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 16
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Course development Subject matter expert Instructional designer Project sponsor Project manager Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 17
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Content-authoring tools Narrated presentations Interactive presentations Screen captures Simulations Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 18
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Learning management systems Learning objects, assessments, and standards Social learning platforms Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 19
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E-learning in education Corporate and education E-learning and classroom Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 20
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Summary 1.Intellectual capital 2.Knowledge management 3.Human behavior 4.E-learning 5.Learning management system 6.Corporate vs. educational Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 21
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Arkadin E-learning case Offices in 22 countries, 500+ employees, and 8,000+ active clients Need to train new employees, and accommodate variability across employees Adopted E-learning model with self- assessment pre-tests Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 22
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State Department wiki case U.S. diplomats move frequently from country to country Needed much better way to capture and transmit knowledge Developed Diplopedia wiki solution Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 23
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Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 9 - 24
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