1. Windows Mobile Development November 3 rd Microsoft Campus

2. Agenda 9.00am – 9.45am Windows Mobile Features & Futures [Jason Langridge, Microsoft] 9.00am – 9.45am Windows Mobile Features & Futures [Jason Langridge, Microsoft] 9.50am - 10.50am Windows Mobile Developer [Mike Pelton, Microsoft] 9.50am - 10.50am Windows Mobile Developer [Mike Pelton, Microsoft] 10.50am – 11.10pm – Break 10.50am – 11.10pm – Break 11.15am – 12.30pm - The Mobile Architect – [Marcus Perryman, Microsoft] 11.15am – 12.30pm - The Mobile Architect – [Marcus Perryman, Microsoft] 12.30pm – 1.15 pm – Lunch 12.30pm – 1.15 pm – Lunch 1.15pm – 2.15pm – Why Developers are important to Orange [Steve Parrott, Orange] 1.15pm – 2.15pm – Why Developers are important to Orange [Steve Parrott, Orange] 2.15pm – 2.30pm - Break 2.15pm – 2.30pm - Break 2.30pm – 3.45pm - Securing Windows Mobile Applications [Marcus Perryman, Microsoft] 2.30pm – 3.45pm - Securing Windows Mobile Applications [Marcus Perryman, Microsoft] 3.45pm – 4.15pm – Q&A [Marcus Perryman & Mike Pelton] 3.45pm – 4.15pm – Q&A [Marcus Perryman & Mike Pelton]

3. Windows Mobile Features and Futures Jason Langridge UK Mobility Business Manager Microsoft LTD jasonlan@microsoft.com

4. Agenda Windows Mobile Momentum Windows Mobile Momentum Platform innovation Platform innovation  Windows Mobile 2003 and Second Edition  New Devices Windows Mobile Futures Windows Mobile Futures Questions Questions

5. History - 1996 to now! 1996: Handheld PC (Pegasus)  Windows CE 1.0  Cut down version of Windows 95  0.5 million units sold  Monochrome 1997: Handheld PC (Mercury)  Windows CE 2.0  VGA (Colour)  MS Office Apps 2000: Pocket PC 2000 (Rapier)  Handheld PC (Galileo)  Windows CE 3.0  First Pocket PC (Palm-Sized PC)  Compaq iPAQ (HTC)  Simplified Windows UI 2001: Pocket PC 2002 (Merlin)  Windows CE 3.0  New Shell  Windows Media Player 2002: Pocket PC 2002 Phone Edition  O2 XDA 2002: Smartphone 2002 (Stinger)  Orange SPV (HTC Canary) 2003: Windows Mobile 2003 (Ozone)  Windows CE 4.x  Re-branded to Windows Mobile 2003  Connectivity  WiFi  Bluetooth .NET Compact Framework  Windows Media Player 9 2004: Windows Mobile 2003 Second Edition

6. Momentum Continues To Build… 600500400300200100 Source: Gartner Dataquest (Dec. 2003) PC Shipments Unit Shipments (M) 2001 2002 2003 2004 2005 2006 2007 Mobile Device Shipments For Mobile Devices: Mobile device adoption continues to grow Mobile device adoption continues to grow Growing Pocket PC market share 57% in EMEA (Q1 2004 – IDC) Growing Pocket PC market share 57% in EMEA (Q1 2004 – IDC) Smartphones – 2 of top 3 handset manufacturers now launched Smartphones – 2 of top 3 handset manufacturers now launched 37+ leading OEMs and 50+ Mobile Operators partners 37+ leading OEMs and 50+ Mobile Operators partners For Mobile Applications: $5.8 billion market for ISVs by 2006 $5.8 billion market for ISVs by 2006 (source: Forrester, 2002) Customers demand more mobile applications Customers demand more mobile applications (source: Handango, 2003) Mobile Operators report monthly ARPU increases of 25% on Windows Mobile-based devices Mobile Operators report monthly ARPU increases of 25% on Windows Mobile-based devices 700 applications added to Mobile Application Catalog since launch of Mobile2Market program last year 700 applications added to Mobile Application Catalog since launch of Mobile2Market program last year 58% want more Personal productivity apps 58% want more Business and professional apps 54% want more Games 44% want more Utilities

7. Software Platforms Vertical Handhelds VoIP Phones Thin Clients Medical Devices Set-top Boxes Consumer Electronics In-vehicle Navigation Industrial Automation Retail POS/Kiosk ATM Advanced STB LOB Thin Clients Test and Measurement Office Automation Home Media Gateways Medical Systems Pocket PC Smartphone Portable Media Center Common Device Usage Scenarios Integrated Application And Service Experience Platform

8. Pocket PC Smartphone Portable Media Center Windows Mobile Products Data-centric device Touch screen and stylus Touch screen and stylus Integrated QWERTY Integrated QWERTY Applications Platform Applications Platform Phone-centric device One handed navigation One handed navigation Keypad and joystick Keypad and joystick Applications Platform Applications Platform Media-centric device Optimized media UI based on MCE Optimized media UI based on MCE Music, pictures, recorded TV Music, pictures, recorded TV Dedicated Platform Dedicated Platform

9. Portable Media Centers All of your digital entertainment anywhere. Windows Mobile Software Windows Mobile Software  Familiar Media Center UI and navigation  Now Playing views with Album art and media info Innovative Hardware Design Innovative Hardware Design  HDD based, 20gig+  3.5” screen  USB 2.0  TV/Stereo Out Premiere Entertainment experience Premiere Entertainment experience  Best video WMV 9 (4:3 and 16:9)  Highest quality audio, including WMA Lossless  Content security with Janus DRM Best of class transfer with Windows Media Player Best of class transfer with Windows Media Player  MTP -- no click synchronization, surprise interrupt  Video, television, audio, pictures all transferred  Playlists, album art, content ratings Music Over 10,000 song storage Rich nav, Album Art Highest quality audio HomeVideos Take your MovieMaker Movies with you Over 175 hours video TV Recorded TV from Media Center PCs/Windows XP PVR applications Movies Store over 90 movies Rent or own Record or purchase MusicVideos New portable experience Photo Stories Photostories Playback Pictures Over 100,000 pictures “TV out” for display Slideshows and music

10. Windows Mobile 2003 and 2003 ‘Second Edition’ Improve the Wireless Experience Improve the Wireless Experience Enable Great Messaging Enable Great Messaging Extend the Media Experience Extend the Media Experience Enable Device Innovation Enable Device Innovation

11. Improve the Wireless Experience Easier to Connect Easier to Connect  Zero configuration Wi-Fi for fast and easy WLAN access  More powerful notifications and improved network registration  New and easier to use Connection Manager  Bluetooth profiles and configuration user interface More secure access to networks More secure access to networks  IPSEC VPN Client  Integrated (802.1x) support  Integrated WPA support Improved Internet Browsing Improved Internet Browsing  Powerful new architecture with faster rendering of web pages and better support for internet standards  One Column View  XHTML,CSS, more HTML4.0,Jscriptv5.5,WAP 2.0(WAP1.2.1+XHTML), WTLS,IPv6

12. Improve the Wireless Experience Better phone Better phone  Phone usability enhancements  Separate phone/ device volume controls  Mute button  Call barring /call forwarding  Smart, persistent 2.5G data connections  GSM Suspend/ Resume and CDMA Dormant mode  Richer ring tones .WAV, MIDI, Windows Media Audio  SMS:  Contact mapping  Direct callback  SMS Counter  MMS plugability

13. Enable Great Messaging “Always-up-to-date” email, calendar, contacts “Always-up-to-date” email, calendar, contacts  Better Scheduled Synchronization and Exchange 2003 Integration  Great keyboard experience  Easy input and navigation in email, SMS, IM  Auto menu accelerators hardware mapping Easier message authoring Easier message authoring  Auto suggest/ correct  Email and SMS Signatures

14. Enable new hardware designs  Higher screen resolution support  Global font scaling  Landscape support  Square screen support  Integrated keyboard support  Low Cost NAND support  Pendant support Improved OS performance & stability  Windows CE.NET v4.2 Enable Device Innovation

15. Deliver Innovative Platform Increased developer productivity & application quality Increased developer productivity & application quality  Managed Code: Integrated.NET Compact Framework  Native Code: New tools, SDK, emulator Increased Extensibility Increased Extensibility  New APIs  Menu extensibility  SMS Capture  Connectivity (Connection Manager and Bluetooth)  Device management

16. Second Edition: Localization LanguagesSmartphone15 PPC and SP 10 Pocket PC WW English, German, French, Spanish, Italian, Bz. Portuguese, Chinese (x2),Korean, JapaneseWW English, German, French, Spanish, Italian, Bz. Portuguese, Chinese (x2),Korean, JapaneseSmartphone US,UK English, German, French, Spanish, Italian, Portuguese(x2), Chinese (x2),Korean, JapaneseUS,UK English, German, French, Spanish, Italian, Portuguese(x2), Chinese (x2),Korean, Japanese NEW: Czech, Finnish, Hungarian, Norwegian, Polish, Romanian, Russian, Slovak, Swedish, TurkishNEW: Czech, Finnish, Hungarian, Norwegian, Polish, Romanian, Russian, Slovak, Swedish, Turkish

17. Second Edition: AKU’s AKU1 AKU1  Bluetooth: Headset & Hands free profiles and improvements & fixes based upon partner feedback  HTTP download resume  WAP and SMS improvements  Separate Credentials for Mail Server Authentication for Smartphone AKU2 AKU2  Windows Media Player 10 Mobile  OMA DRM APIs and enabled applications  Improved WiFi and WAN connectivity handling  Improvements to Pocket IE for WAP

18. Windows Media Player 10 Mobile Improved User Experience Media Library + BrowsingMedia Library + Browsing Play list SupportPlay list Support Album art and ratingAlbum art and rating Improved SkinsImproved Skins Platform Extensibility OCX Programming ModelOCX Programming Model Pluggable file and streaming formats and codecsPluggable file and streaming formats and codecs Hardware decode assistHardware decode assist Protected Content DRMDRM

19. Sample fill color Latest devices… Sample fill color Sagem My-S7Sierra Voq MDA III/XDA IIs Moto MPX Symbol MC50Garmin HP Ipaq 63xxHTC TyphoonMPX 220T Mobile SDA

20. Windows Mobile Futures! Advance the Platform Advance the Platform  Windows CE 5.0  Drive Operator and OEM costs down while enabling branded and custom data business  Extend the platform APIs and tool sets for 3rd party innovation  3G enablement Evolve User Experiences for Information Workers Evolve User Experiences for Information Workers  Improve usability, Sync, pIE, Office, Messenging, Media,  Develop security and device management Provide Powerful Communication Provide Powerful Communication  Improve existing telephony components  Leveraging images and sound to communicate  Wifi and WAN Coexistence

21. Richer Platform Capabilities.NET CF 2.0 MFC 8.0, ATL 8.0 Broad managed code support Notifications Broker, Location, Camera, Watson, D3DM.NET CF SP2 VGA (PPC) QVGA (SP) Square Landscape ATL 4.2,.NET CF Enhanced Emulator Configuration Mgr, Bluetooth, SMS MFC, ATL Active Sync Connection Mgr MAPI OBEX Telephony MFC Win32, POOM MFC Win32, POOM Better Development V isual Studio 2005 (C#, VB.NET, C++) eVC 3 (C++) eVC 4 (C++) VS.NET 2003 (C#, VB.NET) eVC 3 (C++) eVC 4 (C++) VS.NET 2003 (C#, VB.NET) eVC 3 (C++) eVB 3 (VB) Core OS WinCE 5.0 WinCE 4.2 WinCE 3.0 WinCE 3.0 WinCE 3.0 More Device Choices Future Windows Mobile Platform 2003 Second Edition 200320022000 Developer Roadmap

22. Summary Windows Mobile 2003 and Second Edition continue innovation of Mobile Devices Windows Mobile 2003 and Second Edition continue innovation of Mobile Devices We are making strategic investments in mobility to improve access and the experience. We are making strategic investments in mobility to improve access and the experience. Investments will benefit network utilisation, device utility, end user value and the bottom line. Investments will benefit network utilisation, device utility, end user value and the bottom line. Platform innovation leads to new opportunities for developers Platform innovation leads to new opportunities for developers

23. © 2003 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY.