1. G REAT BY C HOICE E PILOGUE AND FAQ Group 2 Thomas Hutcheson, Kristina Giamportone, Stevie Kreidler, Brittney McQuesten, and Kevin Jones

2. E PILOGUE Increasing Prevalent View “..Greatness owes more to circumstance, even luck, than to action and discipline-that what happens to us matters more than what we do.”

3. E PILOGUE It’s a Matter of Choice Not Luck “Greatness is not primarily a matter of circumstance; greatness is first and foremost a matter of conscious choice and discipline.”

4. E PILOGUE Life Offers No Guarantees We still must act even when game-ending events and unbendable forces threaten our strongest and most disciplined efforts

5. E PILOGUE What Choice Do We Make? When we are afraid, exhausted, or tempted… Do we abandon our values? Do we give in? Do we accept average performance? Do we give up on our dreams when we are slammed by brutal facts?

6. E PILOGUE In the End We are free to choose, free to become GREAT BY CHOICE!

7. FAQ Q: To what extent did the Level 5 leaders in Good to Great exhibit 10Xer behaviors?

8. FAQ Q: Is there a relationship between the SMaC recipe and the Hedgehog Concept from Good to Great?

9. FAQ Do you have any guidance for how to craft a SMaC Recipe?

10. FAQ Do you see this book as about the past or the future?

11. FAQ My world feels fairly stable right now; does this apply to me?

12. FAQ Are you more or less optimistic and hopeful after conducting this study?

13. FAQ Do you see the causes of chaos and uncertainty as primarily economic? http://news.cnet.com/8301-13578_3-20014563- 38.html