1. Copyright © 2001-2004 Six Sigma Academy International LLC All Rights Reserved Six Sigma Academy Branding by Topic Continued Six Sigma Evolution

2. Copyright © 2001-2004 Six Sigma Academy International LLC All Rights Reserved Discussion Document Pg 1 Topics to Cover TopicKnown to ApplyOwner Brand Management (Differentiation) David Niles Corporate Governance David Niles ConstructionAlbertsons, BAAJohn Gould Cost ReductionGE, Dow, DuPontJim Buike Culture Transformation Joan Abraham Customer Satisfaction Leslie Martin Design Phil Samuel Financial Controls Jim Anderson Human Resources Joan Abraham Information TechnologyGEBob Silvers InnovationRhodia, TycoPhil Samuel LegalMerrill, GEJohn Krupar LogisticsMcKessonSam ManufacturingMotorola, JCIJohn Gould Mergers & Acquisitions John Gould Outsourcing Debby Sollenberger Rationalization John Gould Revenue GenerationDuPont, DowLisa Modesitt Revenue Management David Niles Revenue ProductivityDuPont, DowLisa Modesitt Risk Management David Niles Sales ManagementGEJohn Rodgers Sarbanes-Oxley David Niles Strategy SettingHoneywell, DuPont, GEJohn Rodgers Supply Chain John Gould Working Capital Jim Anderson

3. Copyright © 2001-2004 Six Sigma Academy International LLC All Rights Reserved Discussion Document Pg 2 Overview Topic Owner Team Members Position Statement (one paragraph)

4. Copyright © 2001-2004 Six Sigma Academy International LLC All Rights Reserved Discussion Document Pg 3 Executive Overview Executive Overview (one page ‘elevator speech’ that discusses Six Sigma in the Topic’s context) Audience AnalystsAnalysts BoardBoard CEOCEO Senior Functional LeadersSenior Functional Leaders CFOCFO CIOCIO CHROCHRO CLOCLO COOCOO SalesSales MarketingMarketing

5. Copyright © 2001-2004 Six Sigma Academy International LLC All Rights Reserved Discussion Document Pg 4 Connection to Six Sigma Six Sigma Academy Philosophy (how six sigma enables, enhances, assists a company to do this better and with more discipline and rigor) Six Sigma Methodology Application (how specifically does the methodology fit and how do we modify the generic methodology to make this particular topic more robust)

6. Copyright © 2001-2004 Six Sigma Academy International LLC All Rights Reserved Discussion Document Pg 5 Examples Company Examples (this doesn’t have to be Six Sigma Academy Customers…who has successfully combined this topic with Six Sigma…what were their results) Case Studies (in the waterfall format…project titles, project-solution-benefit statements, executive case study format, detailed case study) See Michael Marx for format

7. Copyright © 2001-2004 Six Sigma Academy International LLC All Rights Reserved Discussion Document Pg 6 Information Sources Current Customers Legacy Customers Six Sigma Academy Six Sigma Committed Companies (non-Six Sigma Academy) Public Domain David Niles, G100

8. Copyright © 2001-2004 Six Sigma Academy International LLC All Rights Reserved Discussion Document Pg 7 Trademarks And Service Marks Trademarks of Six Sigma Academy: Breakthrough Design SM Breakthrough Software Design SM Breakthrough Diagnosis SM Breakthrough Execution SM Breakthrough Lean ® Breakthrough Sigma Lean SM Breakthrough Six Sigma SM Breakthrough Strategy ® Breakthrough Value Services ® FASTART SM INTELLEQ TM METREQ TM SOLVING YOUR BUSINESS PROBLEMS FOR THE LAST TIME SM Six Sigma is a federally registered trademark of Motorola, Inc. MINITAB is a federally registered trademark of Minitab, Inc. SigmaFlow is a federally registered trademark of Compass Partners, Inc. VarTran is a federally registered trademark of Taylor Enterprises

9. Copyright © 2001-2004 Six Sigma Academy International LLC All Rights Reserved Discussion Document Pg 8 Six Sigma Academy www.6-sigma.com US Tel: (480) 515-9501 US Fax: (480) 515-9507 International Tel: +44-1403-783456 International Fax: +44-1403-218788 8876 E. Pinnacle Peak Road, Suite 100 Scottsdale, AZ 85255