1. Many universities One place to start

2. THE TEAM Nadezhda Atanasova Rumyana Neykova Polya Pelova Ivana Dimitrova Yordan Zaykov

3. OVERVIEW We aim to provide organized information about universities summarized on one web site Our target market: o Graduating students o Commercialists o Donators Where we are now: o Currently under development o We launch in April 2010

4. THE PROBLEM There is no such product on the market Information for a specific degree is hard to find among universities Deadlines, applications and details are scattered among website pages Popularize Bulgarian universities among foreign students

5. OUR SOLUTION Attractive, easy-to-work, fully functional web site A repository of all BG universities (foreign to come) All university-related information o Exams o News o Dates and application requirements o Majors o History

6. OUR SOLUTION Free-text search o Required exam o Accommodation o Courses o Majors o Basic information Personal accounts and profile information

7. OUR SOLUTION Calendar for university events and personal reminders Forum News and RSS Future features o University accounts

8. DEMO: Let’s meet the prototype…

9. DELIVERING THE SOLUTION We have domain name o Graduate-bg.com Send emails to universities to popularize the idea and receive information to post Marketing and popularization among wide audience

10. ROADMAP OVERVIEW Universities will have accounts to popularize themselves We intend to include masters and PhD’s in our application program We are going to include foreign universities in our program Permanent support is on the way

11. SECRET SAUCE / INTELLECTUAL PROPERTY We are the first to create such a system o We create valuable connections o We become popular o We have a big database and we are already on the market – every potential competitor will have to catch up Example: o Google Maps and MS Live Maps

12. COMPETITIVE ADVANTAGE University booklets o Calendar o Reminders o One place to start from Other similar sites (www.universiteti.org )www.universiteti.org o Much better functionality o Credentials

13. GO TO MARKET STRATEGY Writing in forums Posters and flyers Support from teachers Search engine optimization Advertising in student TV shows and magazines Presentations at universities Contacting companies to advertise on the site Sending e-mails to end users

14. GO TO MARKET RISKS Credentials Usability Popularity Lack of information

15. BUSINESS MODEL Money vendors: o Commercials o Donations o Partner universities Expected problems: o Insufficient number of visitors o Small profits from adverts

16. FINANCIAL PROJECTIONS (2 years) Balance Milestone 12484 Milestone 23739 Milestone 310464

17. SUMAMRY www.graduate-bg.comwww.graduate-bg.com : Many universities, One place to start!