1. Templates – Graphs US Business Group

2. General rules Presenter/timing Bar and column graphs Presenter/timing Line and combination graphs Presenter/timing Area graphs Presenter/timing Pie graphs Presenter/timing Scatter plot and bubble graphs Presenter/timing Agenda

3. Create graphs using the native PowerPoint chart software, rather than pasting graphs from Excel Participation in Harley Davidson conventions, 1998-2002 Thousands of people CAGR 1998-2002 68% Title is bold, with the time period appearing after a comma. Always write out the year in full. The optional subtitle provides additional info on the data and is not bold, italics, 2 points smaller than the title. Line spacing is 1 Axis titles are optional and should not be used if the information is given elsewhere or is self-evident The CAGR block should be placed to the right of the graph. Font size should be close to that the graph’s data labels In general, use whole numbers unless you have a specific reason for including decimals When the data refers to projected or estimated figures, add “E” to the year label When used, axis tick marks should be placed on the outside of the axis Remember to adjust the document title tracker when you create a new document. It should match the name of the PowerPoint file

4. In general, include all relevant information while keeping the graph as simple as possible Cumulative number of Rhodes Scholars, 1900-1980 Harvard vs. Yale All numbers in the graph (data and axis labels) should be the same size. Text labels may be smaller if necessary Do not add unit symbols (e.g., $ or M) to the axis labels (except for %). Set the intervals to the largest reasonable value possible In general, do not use borders on bars, columns, pie pieces, et cetera If a legend is needed, place it to the right of the graph or within the plot area. Do not add a border and set the font to roughly the same size as the data labels

5. If resizing graphs in the main PowerPoint application, make sure to use only the corner object boxes (see diagram) Make sure that the graph is resized with the same aspect ratio (vertical/horizontal proportions) If the text becomes distorted, undo immediately! The safest way to change the size or position of graph elements is to do so within the native graph application itself Use the corner object boxes only when resizing graphs! It is also advisable to hold down the key when doing so

6. When choosing colors for adjacent graph elements, be sure to alternate light and dark colors (examples from the color palette shown below): Growth in color bars, 1990-2000 Millions of Pixels 1 3 4 If you want to insert a callout, use this type of text box, not the yellow ones used in this document for editorial comments If a given data element is too small to fit a data label, place the label outside in a separate text box Try to use colors from the main color palette as much as possible

7. Select from the palette shown below for box fills, graphs, shadows, and other color elements Fill R-0 G-52 B-102 Accent R-239 G-196 B-089 Accent 2 R-040 G-108 B-026 Accent 3 R-255 G-245 B-200 Title Text R-222 G-029 B-014 Shadow R-153 G-153 B-153 R-204 G-204 B-153 R-073 G-133 B-163 R-67 G-67 B-148 Additional colors, if needed R-255 G-254 B-243

8. General rules Presenter/timing Bar and column graphs Presenter/timing Line and combination graphs Presenter/timing Area graphs Presenter/timing Pie graphs Presenter/timing Scatter plot and bubble graphs Presenter/timing Agenda

9. Bar graph, 1 data series Title, time period Subtitle Axis title Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.

10. Bar graph, 2 data series Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title

11. Bar graph, 12 categories Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title

12. Stacked bar graph 21 35 40 84 54 Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. When necessary, give the total for the column in a separate box Title, time period Subtitle Axis title

13. 100% stacked bar graph Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. These “series lines” are optional and can be turned on and off under “Format Data Series/Options” Title, time period Subtitle Axis title

14. Column graph, 1 data series CAGR 1998-2002 xx% Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title

15. Column graph, 2 data series Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title

16. Column graph, 2 data series, 15 categories Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title

17. Stacked column graph 21 35 40 84 54 CAGR Categories A-E xx% Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Total Title, time period Subtitle Axis title

18. CAGR Categories A-E xx% Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title 100% stacked column graph

19. Waterfall chart, single step Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title

20. Waterfall chart, double step Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title

21. Half-size bar and column graphs Source:(a) source for first graph; (b) source for second graph. Title, time period Subtitle Axis title Title, time period Subtitle Axis title

22. Half-size stacked column graphs Source:(a) Source for first graph; (b) Source for second graph. Title, time period Subtitle Axis title Title, time period Subtitle Axis title

23. Half-size waterfall charts Source:(a) Source for first graph; (b) Source for second graph. Title, time period Subtitle Axis title Title, time period Subtitle Axis Title Axis title

24. One-third-size bar and column graphs Axis title Source:(a) Source for first graph; (b) Source for second graph; (c) Source for third graph. Axis title Title, time period a Subtitle Title, time period c Subtitle Title, time period b Subtitle

25. One-third-size waterfall and stacked column graphs Axis title Source:(a) Source for first graph; (b) Source for second graph; (c) Source for third graph. Title, time period a Subtitle Title, time period c Subtitle Title, time period b Subtitle Axis title

26. Tornado chart: back-to-back bar graphs Axis title Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Category A Category B Category C Category D Category F Axis title Category E Title, time period Subtitle

27. Tornado chart: horizontal stacked chart Axis title Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Category A Category B Category C Category D Category E Category F Category G Category H Title, time period Subtitle

28. General rules Presenter/timing Bar and column graphs Presenter/timing Line and combination graphs Presenter/timing Area graphs Presenter/timing Pie graphs Presenter/timing Scatter plot and bubble graphs Presenter/timing Agenda

29. Basic line graph CAGR 1996-2003 xx% Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Datapoint markers are 5 points in size Title, time period Subtitle

30. Basic line graph with data labels Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. CAGR 1996-2003 xx% Title, time period Subtitle

31. Multi-line graph with CAGR Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Axis title CAGR 1998-2002 xx% Title, time period Subtitle

32. Line graph: dual axis Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Axis title Title, time period Subtitle

33. Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Axis title 0 The break lines and the zero marker are added separately Title, time period Subtitle Line graph: dual axis (with pasted scale break on secondary axis)

34. Combination line and column graph: dual-axis Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Axis title Title, time period Subtitle Axis title

35. Half-size line graphs Axis title Title, time period a Subtitle Title, time period b Subtitle Axis title Source:(a) Source for first graph; (b) Source for second graph.

36. One-third-size line graphs Axis title Title, time period c Subtitle Title, time period b Subtitle Title, time period a Subtitle Axis title Source:(a) Source for first graph; (b) Source for second graph; (c) Source for third graph.

37. Curved line chart (no data) Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title of chart Subtitle Axis title

38. Bell curve chart (no data) Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title of chart Subtitle Axis title

39. Agenda General rules Presenter/timing Bar and column graphs Presenter/timing Line and combination graphs Presenter/timing Area graphs Presenter/timing Pie graphs Presenter/timing Scatter plot and bubble graphs Presenter/timing

40. Area graph: data labels inside Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title

41. Area graph: legend included Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title

42. 100% stacked area graph Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title

43. Half-size area and 100% stacked area graphs Axis title Title, time period a Subtitle Title, time period b Subtitle Client Competitor 1 Competitor 2 Competitor 3 Client Competitor 1 Competitor 2 Competitor 3 Source:(a) Source for first graph; (b) Source for second graph.

44. One-third-size area graphs Axis title Title, time period c Subtitle Axis title Title, time period b Subtitle Title, time period a Subtitle Source:(a) Source for first graph; (b) Source for second graph; (c) Source for third graph. Client Competitor 1 Competitor 2 Competitor 3 Client Competitor 1 Competitor 2 Competitor 3 Client Competitor 1 Competitor 2 Competitor 3 Axis title

45. General rules Presenter/timing Bar and column graphs Presenter/timing Line and combination graphs Presenter/timing Area graphs Presenter/timing Pie graphs Presenter/timing Scatter plot and bubble graphs Presenter/timing Agenda

46. Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Total = xx million Order the pieces from largest to smallest, unless some other order is appropriate. In general, the angle of the first slice should be set to zero degrees When necessary, place the total figure in the subtitle Pie graph: labels on outside

47. Pie graph: labels on inside Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Total = xx million The data labels are positioned in the “center” and then moved as needed

48. Half-size pie graphs Title, time period a Subtitle Source:(a) Source for first graph; (b) Source for second graph. Title, time period b Subtitle These “leader lines” can be set automatically under “Chart Options/Data Labels” Data labels should be either all inside or all outside the pie pieces

49. Half-size pie graphs with separated piece Title, time period a Subtitle Source:(a) Source for first graph; (b) Source for second graph. Title, time period b Subtitle Create pie graph as usual, then move out selected piece manually

50. Dual pie-of-pie graph Title, time period a Subtitle Source:(a) Source for first graph; (b) Source for second graph. Title, time period b Subtitle To create this graph, enter the data categories in reverse order (so A ends up on the left) and change the angle of first slice so that the piece to be exploded (C) straddles the 90- degree position

51. General rules Presenter/timing Bar and column graphs Presenter/timing Line and combination graphs Presenter/timing Area graphs Presenter/timing Pie graphs Presenter/timing Scatter plot and bubble graphs Presenter/timing Agenda

52. Scatter plot with trendlines Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis title Trendlines can be created and modified under the “Chart” menu

53. Scatter plot with four quadrants Title, time period Subtitle Use white “foreground” on markers to delineate overlapping data points Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.

54. Complex scatter chart Title, time period Subtitle Axis title Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.

55. Bubble graph Title, time period a Subtitle Axis Title Axis title Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. (a) Area of circles reflects xx data.

56. Radar g raph Title, time period a Subtitle Axis title Source:Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. (a) Area of circles reflects xx data.