1. 1 Slides for Class #11 ASU Technology Standards Seminar April 12, 2010 Brad Biddle

2. 2 IntroductionTaxonomy / “How”Business strategy / “Why”AntitrustIPR: RAND v. RFIPR(+): “Openness”IPR: Patent poolsPolicy: private stnds & lawPolicy: Role of governmentStudent presentations * Guest discussion re USB 3/223/294/54/124/194/26

3. 3 Different standardization history, policies, practices and cultures

4. 4 Standards Setting Organizations (SSOs) Formal, recognized standards development orgs (SDOs) Consortia (sometimes “SIGs”) “A collaboration of stakeholders with the common goal of the standardization of a specific technology or application” International “Big I” or “FISDOs”: ITU, ISO, IEC, JTC1 [“Little I”: e.g. ASTM, IEEE] Special Interest Groups (SIGs) “focus on a single standard for a specific technology or industry” “[usually] limited to development and possibly promotion” “generally short-lived” Alliances “develop multiple related standards for a technology” “may offer… logo and certification programs, marketing…” “life cycle may be relatively long” Regional e.g. ETSI, COPANT National Coordination bodies: e.g. CESI, ANSI Accredited SSOs: e.g. TIA, INCITS, NEMA, SAE -Based on taxonomy described in IPO Standards Primer (Sept. 2009)  Develop “Specifications”  Develop “Standards”

5. 5 Standards Setting Organizations (SSOs) Formal standards development orgs (SDOs) Consortia or “SIGs” Spec licensing programs Lightweight contractual SIGs, spec dev only Complex 501(c)(6) orgs w/ spec dev, C&I and marketing programs Small ANSI- accredited SDOs ISO, IEC, ITU, JTC1

6. 6 http://publicaa.ansi.org/sites/apdl/Documents/Standards%20Activities/NSSC/USSS-2005%20-%20FINAL.pdf

7. 7

8. 8

9. 9

10. 10

11. 11

12. 12

13. 13

14. 14

15. 15

16. 16

17. 17 http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1415424

18. 18

19. 19

20. 20

21. 21 Key proposal by Winn: EU would recognize consortia- developed standards that meet certain criteria

22. 22

23. 23

24. 24 http://www.talkstandards.com/strategic-ict-standardization-by-china/

25. 25

26. 26

27. 27

28. 28 http://www.ip-watch.org/weblog/2010/04/01/china%E2%80%99s-latest-draft-disposal-rules-for-patents-in-standards-a-step-forward/

29. 29