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Published byLeslie Chase Modified over 9 years ago
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“Live your life worry free every day, every night, now and forever!” Total Access. Total Freedom. Can You See the Vision?
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What Does Advertising Mean To Us ? Does it help us? Does it hurt us? Would the general public hearing our name over and over be better for us……or hurt us? Would we be able to have more people enroll for our service if they knew about our company, or if we kept it a secret? Let’s look at one example!
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What Company Is This?
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You’re in Good Hands! Allstate!
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Allstate Insurance The Good Hands People! Do they advertise? How often? On what channels? TV? Billboards? Radio? Newspaper? Magazines? Are there any Agents in your town? How many? Why do they need them if they advertise? “You’re in good hands with Allstate!”
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LegalShield Advertising Would you want us to advertise? Pros and Cons Do YOU buy more from a “name” brand or a “no name brand” When we have a stronger brand presence, do you think more consumers will buy from us more? When they buy from us more, what does this mean to our income? Let’s see what consumers said when we “tested” them!
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Concept Tested There are many times in life when it would be satisfying to be able to…… talk to an attorney without worrying about their high hourly costs. 87% 74% 79% 66% 84% Positive Mentions: Excellent/Good With this service you’ll get the legal protection that is your right, no matter how traumatic or trivial the issue. Your on-call law firm will help you navigate a variety of everyday issues such as reviewing contracts for mortgages, car loans, traffic tickets or apartment leases. LegalShield is a legal services provider that enables you to work directly with an accomplished law firm For a flat monthly fee
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86% 84% Just a simple phone call puts you in touch with an attorney (not paralegals) who will provide unlimited legal advice to help protect you and your family. Concept Tested Positive Mentions: Excellent/Good
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Purchase Intent According to U.S. Census Bureau, there are 226 million adults in U.S. This translates into market potential of approximately 86 million adults in U.S.! (12 Million)
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Question:If you tried this new service and liked it, how likely would you be to recommend it to others? Recommendation 72% of consumers would recommend this service to others
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To Whom Would Recommend
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Concept Uniqueness Unique and different 61% 52 Million!
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How Many Does LegalShield Have? 1.4 Million! How Big Is Your Opportunity? Paid over $1 Billion to Associates over the last decade 1000+ are earning over $50,000 a year Many are earning between $100,000 and $1,000,000+ per year 145 people in our company have been paid over $1 Million in their career with our company! How many people in YOUR COMPANY have been paid over $1 Million in their career?
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“Live your life worry free every day, every night, now and forever!” Total Access. Total Freedom. Now Do You See the Vision?
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