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Published byMarianna Anthony Modified over 9 years ago
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Investor Presentation Tony Bolla President/CEO 416-876-6908 tony@bridgelin.com
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Problem Local Organizations and Business have all the same administrative and communication requirements of larger organizations and enterprises However they do not have anywhere near the same level of resources (Time and Money) The only solutions currently available involve a patchwork of software products which undermines the productivity gains they provide (duplication of effort)
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Solution The Bridgelin Platform is a fully-integrated productivity solution that addresses all the administrative and communication requirements a local organization or business might have This One-Login approach means One Learning Curve One Support Call No Duplication of Effort
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Business Model This is a subscription-based SaaS offering The Client can choose from a range of modules Recurring Revenue (like Hosting) Packages run from $20-$150/month (+ setup) Sold through Designers Only One application to maintain Upgrades are automatic Translates into high gross margins Yr2+ (80%)
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Underlying Magic Integration Full suite of modules All work together Eliminates duplication of effort Productivity gains can be spread across communities (local economies) as well as multi-tiered organizations
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Marketing & Sales Website is Central Marketing Component Recruiting Designers is Key to Business Development Designers benefit from offering their Clients a robust, fully supported solution While focusing on Design and Content Social Media Campaigns are also scheduled
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Competition The Primary Competitor is WordPress And other Open Source Content Management Systems Bridgelin is better because: Full Complement of Modules All Modules are fully integrated Easy to commission new sites Fully Supported
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Management Team President/CEO Tony Bolla Chief Technology Officer Gordon Klein Chief Programmer Hamid Mousavian Director of Business Development Naomi Beirnes
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Metrics Projected Sales / Next 2 Years $5,000,000 Projected Costs / Next 2 Years $2,000,000 Ongoing Product Development Staffing Marketing Current Sales < $100,000
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Current Status Product Developed and In-Use Across Ontario and into WNY Key Prospect Relationships Established Toronto Association of BIAs Represents 5,000 Local Businesses Design Partners in Place More being recruited Pursuit of US Market
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The Ask We are looking to raise: $2,000,000 Funds to be used for: Ongoing Product Development Marketing and Sales Efforts Increase Staffing
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Bridgelin Investor Presentation Tony Bolla President/CEO 416-876-6908 tony@bridgelin.com
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