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Values for Decision Making Harrison, Ch. 4 Fred Wenstøp
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2 The concept of value Values are subjective and belong to a person They cannot be proven or disproved It is useful to distinguish sharply between facts and values We have beliefs about facts – what is We have feelings concerning values – what one ought to do Values guide choice Hume: ”Reason is the slave of passion” Personal and organizational values permeate all decisions
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Fred Wenstøp3 Hierarchy of values Individual values Group values Organizational values = managerial values Societal values
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Fred Wenstøp4 American individual values 1.Happiness Maximum results Satisfaction 2.Lawfulness 3.Harmony 4.Survival 5.Integrity Self-respect 6.Loyalty Personality is determined by the weights of these values
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Fred Wenstøp5 Classification of values I Values and norms It is useful to distinguish between values and norms Values something we appreciate something we want as much as possible of England 1967: Preferential values Norms standards of behaviour or rules that are regarded as unbreakable Not lying Legal rules England: Normative values
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Fred Wenstøp6 Business organisational values Profits Survival Growth According to Bernthal 1962
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Fred Wenstøp7 Classification of values II Means and ends Intrinsic value (end value, terminal value) Something that is of value in itself food Instrumental value (Mean value) Something that is valuable because it lead to intrinsic values money
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Fred Wenstøp8 Classification of values III Rokeach 1973 Private business managers
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Fred Wenstøp9 Classification of values IV Performance measures Key ratios Cost of capital Growth Market share Stakeholder values Etc… Core values (9 on top) Integrity Honesty Fairness Equality Loyalty Commitment Respect Prudence Tolerance
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Fred Wenstøp10 Ranking of managerial values England 1966, Lusk & Oliver 1972 Business valuesPersonal valuesGroup values Org. efficiencyAchievementMy company ProductivitySuccessCustomers ProfitCreativityManagers Org. growthJob satisfactionMy boss Ind. LeadershipIndividualityMy subordinates Employee welfareMoneyEmployees Social welfareInfluenceCo-workers PrestigeOwners
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Fred Wenstøp11 Value judgement A judgement is an ultimate category It can only be evaluated by another judgement Judgement addresses reality (facts) and value Predictive judgement (facts) Evaluative judgement Subjective value judgement remains the principal means for evaluating and selecting from numerous variables in each function of the decision-making process (Waddell 1970)
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