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Carolyn Custerson Chief Executive.  3.6 million visitors a year  £386 million annual spend by visitors  21% of local people work in the Tourism Industry.

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Presentation on theme: "Carolyn Custerson Chief Executive.  3.6 million visitors a year  £386 million annual spend by visitors  21% of local people work in the Tourism Industry."— Presentation transcript:

1 Carolyn Custerson Chief Executive

2  3.6 million visitors a year  £386 million annual spend by visitors  21% of local people work in the Tourism Industry

3  To attract new visitors from a broader market profile  Develop a year round destination & year round jobs  Deliver world class service and training  Provide market led Product Development

4 ERTC Board Executive team Guardian of the English Riviera brand Lead on Destination Marketing Manage Visitor Information Service Help implement the TTTFT Strategy

5  Increased investment in Destination Marketing  Major new destination web site launched  Modernisation of Visitor Information  Increased shoulder season occupancy  Increase in number of ABC1 visitors  Increase in partnership working  Increase in visitors in 2011  Increased savings

6 New Ways of Working Over £100k saved

7 Printed literature still in demand Emphasis on being a year round leading destination Partnership working increasing to share costs and extend reach

8 Exciting opportunities for year round economic growth Events Christie Maritime Business Geopark

9  Reducing public sector budgets  UK Economy  Four Wet Summers!

10  South Devon Link Road  Growing overseas markets  Modernising our Tourism Offering Everyone working together as ‘Team English Riviera’

11 Carolyn Custerson Chief Executive


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