1. Spatial Data and Telecommunications Bernard O’Leary CallPlus/Slingshot

2. Why Spatial Data? It’s one of my interests and specialties … data with a spatial component is great fun! Fits neatly with my company’s sponsorship of Code Camp – free internet via WiMAX. ‘Real’ business scenarios leveraging spatial data not often examined. Spatial data in a real business context != maps. Maps are for marketing ;-)

3. How a Telco uses Spatial Data? ‘Spatial-join’, or ‘point-in-polygon’ spatial data operation - important for Utility co’s... Wireless Network Deployment –Where to put your expensive base-station? –What households to market to? Local Loop Unbundling –What exchange to put your (e.g.) DSLAM in? –Again, what households to market to?

4. Tips and Tricks for Spatial Data SQL Server 2008 Express: –Has spatial data support, and it’s free! NZ Post GeoPAF: –Geo-ref’d database of ‘all’ NZ addresses. –Not free, but a fantastic dataset. Statistics New Zealand Census data: –Profile your customer base demographically. –Free, generalized by meshblock.

5. Thanks! Interested in a Junior-to-Intermediate.NET/SQL Server Developer role? bernardo@callplus.co.nz