1. The Argumentative Appeals: Persuasive Appeals to Support Claims and Respond to Counterclaims/Counterargument s Delacruz 2014

2. RHETORICAL WEB Rhetoric may be defined as the faculty of observing in any given case the available means of persuasion. —Aristotle SOAPSTone LOGOS: appeal to audience’s reasoning or logic PATHOS: appeal to audience’s emotions ETHOS: appeal to audience’s “ethical” desire to believe in the author’s credibility Aristotle’s Appeals for Argumentative Writing

3. ARGUMENTATIVE APPEALS: LOGOS, PATHOS, ETHOS TROPES: similes, metaphors, personification, hyperboles SCHEMES: Long versus Short Sentences, Imperative versus Interrogative Sentences OTHER RHETORICAL STRATEGIES (CONNOTATIVE DICTION, ALLUSIONS)

4. LOGOS: appeal to audience’s reasoning or logic (A  B  C) EXAMPLE: ANALYSIS:

5. ETHOS: appeal to audience’s “ethical” desire to believe in the author’s credibility/appeal to audience’s trust in the speaker EXAMPLE: ANALYSIS:

6. PATHOS: appeal to audience’s emotions EXAMPLE: ANALYSIS:

7. ARGUMENT = CONVERSATIONS THEY SAY: COUNTERCLAIM I SAY: YOUR CLAIM (REBUTTAL) THE AMERICAN DREAM IS THAT EVERYONE HAS THE POTENTIAL TO BE ECONOMICALLY AND SOCIALLY SUCCESFUL THE AMERICAN DREAM IS NOT A DREAM OF ECONOMIC SUCCESS, BUT THE DREAM THAT ONE CAN FIND SATISFACTION IN HIS/HER LIFE’S WORK