1. © Copyright and authorship of the contents of this document is strictly reserved. The contents hereof may not be distributed, edited or manipulated in any form without the prior consent of PinkDrive. Presentation Corporate Wellness Mobile Breast Health Units Brought to you by Cause Marketing Fundraisers

2. © Copyright and authorship of the contents of this document is strictly reserved. The contents hereof may not be distributed, edited or manipulated in any form without the prior consent of PinkDrive. PinkDrive Main activities: Program’s priorities Promote earlier presentation of breast cancer Address issues around awareness, education, stigma and screening for breast cancer amongst all women including the community Provide a framework and blue print to allow for roll out to other areas of need in the future (comprehensive mother / child) To drive sustainability of service through public and private sector Target population Mammography: South African women aged between 40 – 60 years, not previously participating in BC screening (program) In terms of capacity it is estimated per year that: a) 10 000 – 15 000 women will be screened b) 15000 women will be educated c) 3000 – 4000 women will receive free mammograms PinkDrive is a CAUSE MARKETING FUNDRAISERS initiative (Section 21 Company, PBO Number 930025326)

3. © Copyright and authorship of the contents of this document is strictly reserved. The contents hereof may not be distributed, edited or manipulated in any form without the prior consent of PinkDrive. Mobile Educational & Examination Unit Option 1: Nurse educational session (50 – 70 people) Time: < 30 min talk (1 session) DVD shown (10 min) Manual clinical examinations +/-5 min per person (0– 40 people) Time: 3 hours Cost on request Full CSI certificate issued to company Option 2: Nurse educational session (full staff compliment) Time: < 1 hour talk to all staff or broken up into sessions Manual clinical examinations +/- 5 min per person (0–100 people) Time: 6 hours Cost on request Full CSI certificate issued to company

4. © Copyright and authorship of the contents of this document is strictly reserved. The contents hereof may not be distributed, edited or manipulated in any form without the prior consent of PinkDrive. Mobile Mammography Unit on Site Option 3 : Educational session (all ages) 30 minutes each (x 2 sessions) + DVD shown (10 min) unlimited educated in auditorium setting Mammography Unit (women must be over the age of 40 Max 25 mammograms per day (20 min each) Results couriered back to the company within 7 working days Cost on request Full CSI certificate issued to company Stats to date: 82 - Community Health Clinics on rotation basis 2,012 - Mammograms (free) 15,792 - Clinical Breast Examinations 16,244 - Individuals Educated 30,000 - Educational Materials Distributed

5. © Copyright and authorship of the contents of this document is strictly reserved. The contents hereof may not be distributed, edited or manipulated in any form without the prior consent of PinkDrive. How does the workshop sessions work? Option 1: Quick welcome (PinkDrive project representative / medical professional) ~ 5 min High impact DVD is shown (showcased project at World Cancer Congress in China 2010) ~ 10 min Introduction to medical team ~ 2 min Breast health presentation commences – mammographer / nurse ~ 20 – 25 min Questions and answers ~ 5 minutes x 1 session: 09h00 – 09h30 educational session; 09h30 – 13h00 clinical examinations Option 2: Same procedure as above – except: x 2 sessions: 09h00 – 09h30 educational session; 09h30 – 12h30 clinical examinations (lunch 12h30 – 13h00) & 13h00 – 13h30 educational session; 13h30 – 15h30 clinical examinations Info on clinical breast examination and bra measurement: The clinical breast examinations take approximately +/- 5 min each. If there is a bit of a delay at any stage, we will also be doing bra measurements so the ladies are entertained as – 70% of all women wear incorrect bra size!

6. © Copyright and authorship of the contents of this document is strictly reserved. The contents hereof may not be distributed, edited or manipulated in any form without the prior consent of PinkDrive. How does the workshop sessions work (continue..)? Option 3: State of the art digital mammography equipment Wooden floors; granite tops; air conditioned Qualified mammographer and supporting nursing staff License held by Private Radiologist Private Sector: Corporate receives SCI certificate for full value Private patients are referred to private Radiologist Limited staff out-of-office time to 20 minutes Pre-bookings of patients & SMS notification of appointment

7. © Copyright and authorship of the contents of this document is strictly reserved. The contents hereof may not be distributed, edited or manipulated in any form without the prior consent of PinkDrive. Previous successes Comrades Marathon 2010 + 2011: Golden Award –for most interactive stand Momentum 94.7 Cycle Challenge 2010: Awarded 3 rd Place –for best stand at Expo Women’s Health Magazine 2010 / 2011: –monthly publication & expert advice column World Cancer Congress – China 2010: –chosen as top 3 projects in the world out of 51 – to present

8. © Copyright and authorship of the contents of this document is strictly reserved. The contents hereof may not be distributed, edited or manipulated in any form without the prior consent of PinkDrive. Media & Conclusion Media: As PinkDrive, is fast becoming one of the best-loved community initiatives, the organization has benefitted from R16 million free media exposure during 2010, in print, radio and television at events like Comrades Marathon, Cape Argus Cycle tour, Two Oceans. Conclusion There is a lack of awareness about breast cancer in South Africa within the previously disadvantages communities and within the affluent population a lack of interest/fear to get screened, although information is readily accessible. To compound these issues, there are insufficient screening facilities in many areas related to breast cancer and the government hospitals are woefully inadequately resourced and accessing private practices can be either too expensive or simply time prohibitive for most women. Through the provision of accessible services to women in select areas, we can begin to address these needs.

9. © Copyright and authorship of the contents of this document is strictly reserved. The contents hereof may not be distributed, edited or manipulated in any form without the prior consent of PinkDrive. PinkDrive Company Information Name: Lize de Jonge Organization: Cause Marketing Fundraisers (Section 21 Of The Companies Act) (PBO Number 930025326) Phone: +27 11 608 4144 (Gauteng) + 27 21 418 0548 (Western Cape) Email: lize@causemarketing.co.za Website: www.pinkdrive.co.zawww.pinkdrive.co.za Below is some client feedback / testimonial: “On behalf of SA Home Loans, I would like to thank the Pink Drive team for the amazing initiative that they bought for our staff on the 25 th of May 11. Our employees were touched by the entire experience. The presentations and the examinations were vibrant, energetic, empowering and were delivered brilliantly. We encourage that you also deliver this amazing initiative to other corporate organisations because it truly changes people’s lives. We encourage the team to keep up the amazing work. Educated Staff: 108 Staff Examined: 74 TOTAL STAFF: 182”