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Published byVirgil Russell Modified over 9 years ago
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Elizabeth Duhamel Whitney Smyth
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What country do you think is China’s biggest exporter?
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How do you picture the average lifestyle in China?
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Domestic demand Sales of Chinese produced products are highest in China “China has about 90 cities with a middle-class population of 250,000 or more; the U.S. and Canada together have fewer than 70.”
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Technology is being adopted faster than any other country China is among the world leaders in consumer markets and B2B technologies
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Dependent on foreign multinationals for market access Largely rely on foreign universities Lack of resources and food Behind cultures in pharmaceuticals and health care
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Increasing middle class Focus on widespread local growth in the cities with highest middle class population Understand consumer needs and demands Opportunity to enter other emerging markets
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Adapting to the Chinese consumer One new restaurant opening a day Local places help them become a well known brand
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China is one of the largest markets, so multinational companies must move fast for companies to succeed Establish now, with locally established strategy to succeed.
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