1. May 6, 2015 Session 10:00am – 12 Noon

2. Agenda 2 TopicPresenter / FacilitatorTimeframe  Welcome Michael Chen5 min.  CA Web Publishing Richard Lehman55 min.  Break -10 min.  State Template Q&A, Feedback Artem Khomishen25 min.  Closing Michael Chen5 min.

3. Value & Features Of OTech’s New Web Publishing Service Presented at WUG – May 6, 2015

4. Agenda 1.A Subscription Service 2.Value 3.Features 4.Future Features 5.Questions 6.Closing Remarks 4

5. CA Web Publishing Overview An OTech hosted and managed software service – A subscription service 5 The service is delivered by utilizing a partner and an architected selection of modern Web technologies:

6. Value A Major CMS Project vs A Subscription Service

7. Value of Doing Your Own Project? CMS projects are time consuming and costly 7

8. Value of Doing Your Own Project? A State CMS Project: – FSR development and approval – Requirements development: functionality, process, security, technical, etc. – Evaluating the “right fit” product among many commercial and open source products – State procurement process – Infrastructure implementation, software installation and configuration, training, etc. – Information architecture and custom development – Testing, testing, testing….. 8

9. Value: A Subscription Service! CA Web Publishing is a Subscription Service 9 1. Sign up 2. Be trained 3. Migrate content 4. Start using it

10. A CMS Service Tailored to State of California Requirements: State Template Integration Automatic State Template Upgrades – No more template migration project efforts! Compliant with Section 508 Accessibility Standards 10 Value: Designed for California Gov

11. Value: Pre-Templated Content Types Contact Information Events Exams Executive Banners Executive Profiles FAQs Gallery Jobs Locations News Publications 11 Additional Value: Semantic Integration!

12. Value: Technology Support A CMS Service that is Managed by OTech and Hosted at the OTech Data Center: 24/7 Service Desk Support Configuration Management of all upgrades Enterprise Security – Secure access management, regular security scans, backup & recovery Tier III Data Center Architecture – Virtualized & redundant, fail-over power supply & load-balanced 12

13. Value: Redundancy & Failover Authoring Environment 13 Website Environment

14. Features Features of CA Web Publishing 14

15. Features: Web Enabled Service Access and Update Your Website from Anywhere – No specialized software needed to update content – Edit anytime and access using a web browser 15

16. Features: Inline Editing WYSIWYG Simple Interface – No technical knowledge needed – Preview how your content looks in the web page prior to publishing 16

17. Features: Media Library Integrated media library for your documents and images – Viewable with shadow box display effects 17

18. Features: Page Templates 18

19. Features: Responsive Design Fully Integrates Modern Web Technologies: 1. Responsive Design Architecture Based on Bootstrap 19

20. Features: Semantic Markup Fully Integrates Modern Web Technologies : 2. Automatically Applies Semantic Markup – Enables enhanced search results 20

21. Features: Social Media Robust Content Publishing Capabilities: 1. Social Media Feed Integration 21

22. Features: Dynamic Reuse Robust Content Publishing Capabilities: 2. Supports Content Tagging and Dynamic Reuse 22 wearable service drought

23. Features: Feed Enabled Robust Content Publishing Capabilities: 3. Enables Content Subscription Channels for: – news, events, etc. 23

24. Features: Content Scheduling Robust Content Publishing Capabilities: 4. Version Control and Content Scheduling 24 Ver A Ver B Ver C

25. Features: Role Based Access Role Based Access with Review & Approval Workflow: Note: For large sites, Authors and Editors can be assigned to specific “business areas” 25 Author: 1.Write Content 2.Upload Media Note: subject to review and approval workflow Editor: 1.Write Content 2.Upload Media Site Admin: 1.Write Content 2.Upload Media 3.Review and Approve for Publishing 4.Administer: Users Menu Navigation Site Look & Feel

26. Features: Search & Analytics Integrated Google Search & Analytics 26

27. Features: Publisher Dashboard Publisher Dashboard 27 Note: A mockup wireframe design Analytics Dashboard

28. Future Features Future Features of CA Web Publishing 28

29. Future Features: Faceted Search 29 Ability to focus on only one or two facets of the full search result Note: The way you tag your content would also enhance this capability on your site. Example: Linkedin

30. Future Features: Digital Marketing Digital Marketing System Example: A/B Testing with new “Online Filing” app 30 (A) Message: File Online! (B) Message: Fast & Easy File! (A) Message: File Online! (B) Message: Fast & Easy File! 78% 90% 22% 10%

31. Future Features: Shared Authorship Delegated Authorship of Highlighted Content on CA.gov 31

32. Future Features: Personalization My “State” Profile for Personalized Services 32 Example Only

33. For More Information Service Catalog - http://www.servicecatalog.otech.ca.gov/ http://www.servicecatalog.otech.ca.gov/ Marketing Site - http://marketing.dts.ca.gov/cawebpublishing/ http://marketing.dts.ca.gov/cawebpublishing/ Email - CIOCAWebPublishingService@state.ca.gov CIOCAWebPublishingService@state.ca.gov 33

34. Questions ? And Answers 34

35. Closing Remarks Upcoming Web Business Performance Management Seminar coming up (TBD) 35

36. 10 min. Break

37. State Template Q&A, Feedback Facilitator: CA Web Team

38. 38

39. Thanks for Coming! Contact: Info.Eservices@state.ca.gov 39