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CASM The Centre for the Analysis of Social Media.

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Presentation on theme: "CASM The Centre for the Analysis of Social Media."— Presentation transcript:

1 CASM The Centre for the Analysis of Social Media

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3 Social network analysis Natural Language Processing

4 The Classifier Natural language processing  Combines: Mathematics, computer science, linuistics, sociology  Allows: computer to automatically understand language  Is our: analytical window into datasets that are too large to be read  The practical value: of NLP is to create classifiers  Classifiers are models that are taught to put Tweets into categories defined by the analyst: SLUICE GATES

5 Method 51 Natural language processing

6 duggan on twitter Understanding the public response to the inquest of Mark Duggan through Social Media

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32 How well do NLP Classifiers work? Natural language processing  Demos paper – ‘Vox Digitas’ – about to be released Work best when… Work worst when… Generic, not specific Trained on a specific conversation, especially events Trained to make distinctions naturally present in the data (Grounded Theory Methodology) Longitudinal, over a long period of time There is little iterative development with the data


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