1. 39483_PPT04F-SellSheet 8/15/12 1.SpyderLynk, May 2012 2.Pew Internet & American Life Project, 8/15/11 3.Performance Research study, 2012 A Season-Long Sweepstakes that will Drive Fans to Your Store M&M’S ® Brand is revving up Race Day excitement with Year 2 of the NASCAR ® -themed promotion –When We Win You Could Win!– designed to excite all consumers All season long consumers will have a chance to win a brand new Toyota whenever the M&M’S ® Brand car wins! All consumers who enter the sweepstakes can also win other terrific prizes instantly Mobile is on the Move! Using SnapTags™, the only 2D barcode invented for marketing activations, we’re leveraging one of the most common consumer behaviors and giving people the chance to engage – and win – right in store! Over 230MM people in the U.S. have mobile phones, and 90% of those phones have a camera 1 73% of mobile users regularly use their phones to take pictures; the figure jumps to 92% for smartphone users 2 NASCAR ® Leaves Other Sports in the Dust The #1 spectator sport and the #2 regular-season sport on television, NASCAR ® reaches 1/3 of the U.S. population, with a broad demographic base: 60% male, 40% female 3 Over 70% of NASCAR ® fans say brands’ sponsorship influences their purchase behavior, and they are 3 times as likely to purchase sponsors’ products 3 M&M’S ® Brand Makes Race Day – or Any Day – More Fun M&M’S ® sales are +9% vs YAG 4 M&M’S ® Brand is the #1 mentioned sweet snack consumed by fans on race day 3 NASCAR ® fans spend an average of 26% more on M&M’S ® Brand than non-fans 5 ®/TM trademarks ©Mars, Incorporated 2012 NASCAR ® is a registered trademark of the National Association for Stock Car Auto Racing, Inc. When We Win You Could Win Sweepstakes Support Robust support will drive the program through the finish line Radio Spots Public Relations Social Media 4. MARS shipment data through June 2012 5. Scarborough Research USA 2010

2. 39483_PPT04-SellSheet 05.18.12 ®/TM trademarks ©Mars, Incorporated 2012 NASCAR® is a registered trademark of the National Association for Stock Car Auto Racing, Inc. Mix: 96 Ct. SNICKERS ® Bar, 1.86 oz. 48 Ct. M&M’S ® Brand Milk Chocolate Candies, 1.69 oz. 48 Ct. M&M’S ® Brand Peanut Chocolate Candies, 1.74 oz. 36 Ct. MILKY WAY ® Bar, 1.84 oz. 36 Ct. TWIX ® Caramel Cookie Bars, 1.79 oz. Dimensions: 39.9” x 15.2” x 5.5” Mix: 48 Ct. M&M’S ® Brand Peanut Chocolate Candies Sharing Size, 3.27 oz. 48 Ct. SNICKERS ® 2- To-Go Bars, 3.29 oz. 24 Ct. M&M’S ® Brand Milk Chocolate Candies Sharing Size, 3.14 oz. 24 Ct. MILKY WAY ® 2- To-Go Bars, 3.63 oz. 24 Ct. TWIX ® Caramel Cookie Bars 4-To-Go, 3.02 oz. Dimensions: 23.5” x 11.1” x 14.6” Mixed Singles Power Wing 264 Ct. ZREP 275573 UCC 000-40000-42154-2 Mixed King Size Power Wing 168 Ct. ZREP 210542 UCC 000-40000-25028-9 Delivery to Retail:Last Order: CostAllowanceNet CostS.R.P.% Margin Store: Distributor:Signature:

3. 39483_PPT04-SellSheet 05.18.12 ®/TM trademarks ©Mars, Incorporated 2012 NASCAR® is a registered trademark of the National Association for Stock Car Auto Racing, Inc. 275727– Mixed Singles Quarter Pallet 1056 ct –UCC: 000-40000-42167-2 –Mix: 288 Ct. SNICKERS® Bar, 1.86 oz. 192 Ct. M&M’S® Brand Peanut Chocolate Candies, 1.74 oz. 144 Ct. M&M’S® Brand Milk Chocolate Candies, 1.69 oz. 144 Ct. TWIX® Caramel Cookie Bars, 1.79 oz. 108 Ct. MILKY WAY® Bar, 1.84 oz. 108 Ct. 3 MUSKETEERS® Bar, 1.92 oz. 72 Ct. SNICKERS® Almond Bar 1.76 oz. –Dimensions: 24’’ x 20’’ x 44.25’’ –Tearpad: 2 pads @ 75 sheets per; Offer is $0.50 off 2* Delivery to Retail:Last Order: CostAllowanceNet CostS.R.P.% Margin Store: Distributor:Signature:

4. 39483_PPT04-SellSheet 05.18.12 ®/TM trademarks ©Mars, Incorporated 2012 NASCAR® is a registered trademark of the National Association for Stock Car Auto Racing, Inc. 275786– Mixed King Size Quarter Pallet 360 Ct. –UCC: 000-40000-42176-4 –Mix: 120 Ct. SNICKERS® Bar 2-To-Go, 3.29 oz. 72 Ct. M&M’S® Brand Peanut Chocolate Candies Sharing Size, 3.27 oz. 48 Ct. M&M’S® Brand Milk Chocolate Candies Sharing Size, 3.14 oz. 72 Ct. TWIX® Caramel Cookie Bars 4- To-Go, 3.02 oz. 48 Ct. MILKY WAY® 2 to Go –Dimensions: 24” x 20” x 44.3” Delivery to Retail:Last Order: CostAllowanceNet CostS.R.P.% Margin Store: Distributor:Signature:

5. 39483_PPT04-SellSheet 05.18.12 ®/TM trademarks ©Mars, Incorporated 2012 NASCAR® is a registered trademark of the National Association for Stock Car Auto Racing, Inc. 276428 – Mixed Singles Split Pallet 2676 Ct. –UCC: 000-40000-42232-7 –Mix: 720 Ct. SNICKERS® Bar, 1.84 oz. 528 Ct. M&M’S® Brand Peanut Chocolate Candies, 1.74 oz. 384 Ct. M&M’S® Brand Milk Chocolate Candies, 1.69 oz. 288 Ct. TWIX® Caramel Cookie Bars, 1.79 oz. 180 Ct. 3 MUSKETEERS® Bar, 1.92 oz. 180 Ct. MILKY WAY® Bar, 1.84 oz. 192 Ct. M&M’S® Brand Pretzel Chocolate Candies, 1.14 oz. 96 Ct. SNICKERS® Almond Bar, 1.76 oz. 108 Ct. SNICKERS® Peanut Butter Squared Bar, 1.78 oz. –Dimensions: 40” x 24’’ x 46.38’’ Delivery to Retail:Last Order: CostAllowanceNet CostS.R.P.% Margin Store: Distributor:Signature:

6. 39483_PPT04-SellSheet 05.18.12 ®/TM trademarks ©Mars, Incorporated 2012 NASCAR® is a registered trademark of the National Association for Stock Car Auto Racing, Inc. 265938 – M&M’S® Milk Chocolate DRC 19.2 oz 24/CA –UCC: 000-40000-45971-2 –Dimensions: 18” x 11.9” x 11” 265591 – M&M’S® Peanut DRC 19.2 oz 24/CA –UCC: 000-40000-45970-5 –Dimensions: 18” x 11.9” x 11” 265842 – M&M’S® Peanut Butter DRC 19.2 oz 24/CA –UCC: 000-40000-45972-9 –Dimensions: 18.5” x 11.9” x 10.9” Delivery to Retail:Last Order: CostAllowanceNet CostS.R.P.% Margin Store: Distributor:Signature:

7. 39483_PPT04-SellSheet 05.18.12 ®/TM trademarks ©Mars, Incorporated 2012 NASCAR® is a registered trademark of the National Association for Stock Car Auto Racing, Inc. Quarter Pallet contains: 48 Ct. SNICKERS ® Brand Miniatures 11.5 oz. 32 Ct. MINIS MIX™ 10.5 oz. 32 Ct. SNICKERS ® Brand MINIS MIX™ 10.5 oz. 16 Ct. MILKY WAY ® Brand Miniatures 11.5 oz. 16 Ct. TWIX ® Brand Miniatures 11.5 oz. 12 Ct. 3 MUSKETEERS ® Brand Miniatures 10 oz. Dimensions: 20” x 24” x 47.5” Filled Bar Mixed Minis Quarter Pallet 156 Ct. ZREP 277186 UCC: 000-40000-48062-4 Delivery to Retail:Last Order: CostAllowanceNet CostS.R.P.% Margin Store: Distributor:Signature:

8. 39483_PPT04-SellSheet 05.18.12 ®/TM trademarks ©Mars, Incorporated 2012 NASCAR® is a registered trademark of the National Association for Stock Car Auto Racing, Inc. 277298 – Mixed XL SUP Pallet 264 Ct –UCC: 000-40000-48078-5 –Mix: 84 Ct. M&M’S® Brand Peanut Chocolate Candies 42 oz. 60 Ct. M&M’S® Brand Milk Chocolate Candies 42 oz. 60 Ct. SNICKERS® MINIS 40 oz 60 Ct. MIXED MINIS 40 oz –Dimensions: 48’’ x 40’’ x 40.5’’ Delivery to Retail:Last Order: CostAllowanceNet CostS.R.P.% Margin Store: Distributor:Signature: