1. By Charlene Chen Margarita Garcia Rattama Valdez
Costco By
Charlene Chen
Margarita Garcia
Rattama Valdez

2. *membership only *warehouse *provides a wide selection of merchandise
2nd largest retail in the U.S.
3rd largest in the world
Largest membership warehouse club chain in the U.S.

3. Headquarter located
*Issaquah Washington U.S.

4. Membership of Costco

5. Jeffery Brotman Born in 1943 an American attorney , businessman
the co-founder of Costco Wholesale Corporation
joined with Jim Sinegal to plan for a new wholesale business ( in 1982)
The Chairman of the Board for the company since 1994
President/ CEO: Craig Jelinek; CFO: Richard Galanti

6. The brief history of Costco
First Price Club opened in , in San Diego
First Costco opened in 1983, in Washington
Price Club and Costco merged in 1993
It changed name to Costco Wholesale Corporation in 1999

7. Marketing Membership only warehouse wholesale
Have large Membership Base
Huge buying power
No advertisement necessary

8. Major products and service
Home products : electronics, furniture, groceries.
Business: credit report, business phone service
Life: business prescription insurance, group vision plan, life insurance

9. Why is it successful They have good strategic marketing
Best productivity
Good salary for the employees
Unbeatable prices

10. Experience in Costco Car– Costco program
Car-- Insurance , homeowner insurance
Tires
All my household supplies

11. Outside its business
Costco giving guideline– children: education, health, human services
Qualifying for Grant : The United Way , Children’s Miracle Network Hospital, Red cross,
Supporting charitable and community activities

12. Interesting fact CEO’s working rules:
All Kirkland Signature products– equal or better
Offer a savings to the members
Continuous Improvement