1. Behaviorist & Social-Cognitive theories of personality

2. Behavioristic Model of Personality
Remember Watson and Skinner= behavior is shaped by rewards and punishment.
Personality is simply a collection of learned behaviors.
No recognition of “traits”.
Behavior is influenced by circumstances- not thinking

3. Structure of Personality = habits(learned behavior)
Drive=stimulus strong enough to move a person to action (hunger, pain, frustration)
Cue= Signal from environment that guides response
Response= Action (to bring about reward)

4. Cognitive-Behavioral Theory/Social Learning theory
Albert Bandura
Social-Cognitive Theory
We are not simply our conditioning.
We develop through interaction with our environment
This interaction- called reciprocal determinism helps develop our personality
We “choose” our environments!
Self-efficacy=the sense that we can control our environment.

5. Julian Rotter’s Locus of Control (a way of measuring/predicting the individuals success at setting and achieving goals)
Internal Locus of Control= I am in control of my destiny
External Locus of control=the environment/luck in in control
Better grades
Work harder
More independent
Take more risks
Set more goals
Less depression
Crisis are frequently short-term
Participate less
Need more structure
Don’t ask for help
More dependent
Crisis is pervasive

6. Humanism Theory of Personality
Abraham Maslow
Carl Rogers