1. © GSM Association 2011 Connected Living Programme 2012/13 Programme Overview for oneM2M

2. © GSM Association 2011 What is GSMA Founded in 1987 by 15 operators committed to the joint development of a cross border digital system for mobile communications In 24 years GSMA membership has grown to nearly 800 of the world’s mobile operators and over 200 companies in the broader mobile ecosystem, from 219 countries Innovating, incubating and creating new opportunities for its membership, to drive the growth of the global mobile communications industry GSMA represents over 4.5 billion connections around the world

3. © GSM Association 2011 What is Connected Living? Connected Living M2M Internet of Things Embedded Mobile Connected Living

4. © GSM Association 2011 Connected Living Programme Objectives Accelerate the development of Connected Living services in agreed adjacent vertical markets Stimulate trials, launches and demonstrat- ions in Automotive Education and Health vertical markets Stimulate operators to challenge the existing service awareness to reflect vertical market requirements Collect and publish market analysis and statistics on the global adoption of Connected Living Stimulate cross industry collaboration

5. © GSM Association 2011 Projected Operator Revenue 2020: USD 1Trillion MAXIMUM VALUE = GO BEYOND CONNECTIVITY $55B $94B $463B $538B $614B $675B $733B $795B $852B $902B $947B Mobile Operator Revenue Opportunity 2010 - 2020 (Billion USD) Network Traffic revenue Value added services revenue Source: Machina Research, 2011 Forecast

6. © GSM Association 2011 Operator Leadership Connected Living Programme Organisation HealthAutomotiveEducation Smart Cities Demonstrator (Mobile World Capital) Connected Experiences Marketing Campaign Service Awareness Board Sponsors KT, Telenor, Vodafone Programme Leadership Group AT&T, KT, Telenor, Vodafone