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2. About Us 2 Social Annex spun out of Immply Group – a web development and design agency specializing in Social media, CMS, social networking and eCommerce development. Here are some of the companies we have worked for at Immply Group.

3. 3 of 4 Americans use Social technology (Nov 2009) Visiting Social sites is now the 4 th popular online activity ahead of email (Sep 2009) 411 million active users on Facebook - 7 hours per month per user (Mar 2010) 50 Million – Average number of tweets per day (Jan 2010) Social Media Stats 3

4. 4 Social Media and eCommerce

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6. Like us on Facebook, Follow us on Twitter Comment on our Blog, Share our products, Re-tweet us July 2009, Trust in Advertising * 6

7. July 2009, Trust in Advertising * 7

8. Your eCommerce Goals 8

9. 9 Social Commerce Platform 1. Social Index Analyze Social Graph across your visitors’ social networks Influence and Relevancy based on interactions and content “Social Index” = Google Pagerank for Social Learning Social Index - repeat visits 2. Social Incentives Target marketing offers based on Social Index Direct discounts or even intangibles like charity donations Manage the presentation of the offer

10. 10 3. Social Commerce Widgets Drive traffic, Increase Engagement, Increase Repeats Integrate with the Social Index and Social Incentives Custom Applications, Plug and play integration 4. Social Analytics Interaction reports for each widget Traffic and order reports Users data accessible (depending on their permissions) The Social Annex Platform

11. Drive more traffic: Social Share and Save 11

12. Users never leave your site Share and coupon is visible on their wall and their friends’ homepages 12

13. Drive more traffic: Social Wishlist 13

14. Users never leave your site Wish is visible on their wall and their friends home page 14

15. Drive more traffic: Social Compare 15

16. Users never leave your site, Compare request is visible on their Wall and their Friends HP’s 16

17. 17 Drive more traffic: Social Virtual Gift

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19. The post is visible on their wall and the receivers home page and all of his friends see it as well 19

20. Generate Repeats: Birthday Reminders 20

21. Allow people to manage their reminders from within their my account with a simple include on your page. 21 Generate Repeats: Birthday Reminders

22. Increase engagement: Social Tagging 22

23. Users never leave your site Tags and comment is visible on their wall and their friends’ homepages 23

24. Tags displayed for the product and link to all other products tagged with that keyword 24

25. Increase engagement: Social Localization Shows products other people have interacted with in their local area, learns from other modules 25

26. Increase engagement: Upcoming Birthdays 26

27. 27 Increase engagement: Friends Shop

28. 28 Implementation We don’t want this to be an IT project No data feed Add simple Javascript and HTML code

29. 29 Pricing No risk pricing No setup fee, no monthly fee 6 % of sales (equivalent to your public affiliate program)