1. www.ArsQuanta.com Perspectives on Data Science and Analytics from the Front Lines Jason Hoffman Ars Quanta Inc.

2. www.ArsQuanta.com

4. Key Observations

5. www.ArsQuanta.com High-Level Observations Information is growing exponentially Cost of disk and processors has gone exponentially down while the power has going has gone exponentially up More touch points with collection of consumer information than ever before People are interacting with information and technology that were unimaginable 50 years ago

6. www.ArsQuanta.com Key Observations - Business Big Companies have a disproportionate advantage because of the scale of their data Established small and mid-Market businesses and entire market niches in the are being dis- intermediated by small and rapid emerging tech startups.

7. www.ArsQuanta.com Key Observations - Staffing A 2014 Study identified that 6000 companies were planning to hire “data Scientists” this year Less than 1% of the US population get PhDs

8. www.ArsQuanta.com Lessons For Analytics Leaders

9. www.ArsQuanta.com Lesson #1 Go slow at the very start in order to go fast later with Analytics

10. www.ArsQuanta.com Lesson #2 SMEs Best Practices HeuristicsSoftwareAlgorithms Start from where you are tod ay

11. www.ArsQuanta.com Lesson #3 Once you have the foundation Analytics program in place, focus on speed of iteration vs. getting everything perfect

12. www.ArsQuanta.com Lesson #4 Measurement is destiny

13. www.ArsQuanta.com Lesson #5 Step function gains can come from non-low hanging fruit and sophisticated methods

14. www.ArsQuanta.com Lesson #6 If you are just beginning your Analytics program, hire generalists first, rather than specialists

15. www.ArsQuanta.com Lesson #7 Don’t hire data scientists

16. www.ArsQuanta.com Lesson #8 The consumption of analytics is more important than the creation of analytics

17. www.ArsQuanta.com Lesson #9 Software helps, but it’s not enough

18. www.ArsQuanta.com Lesson #10 Identify your Data ‘posse’; leverage them extensively to build and support your program