2. Stephanie Barger, Executive Director Earth Resource Foundation www.earthresource.org

3. Reduce Reuse Recycle = Zero Waste GOING BEYOND RECYCLING

4. Definition of Zero Waste*  Zero Waste is a goal that is both pragmatic and visionary, to guide people to emulate sustainable natural cycles, where all discarded materials are resources for others to use.  Zero Waste means designing and managing products and processes to reduce the volume and toxicity of waste and materials, conserve and recover all resources, and not burn or bury them.  Implementing Zero Waste will eliminate all discharges to land, water or air that may be a threat to planetary, human, animal or plant health. * www.zwia.org/standards.html

5. Pillars of Zero Waste Upstream Downstream Green Businesses and Jobs

6. Wasteberg Municipal Waste tip of the “wasteberg” Upstream manufacturing waste is 70 times greater Source; Kevin Drew, San Francisco

7. Green Businesses and Jobs  Expand, attract, and support green businesses and green collar jobs  Reserve sufficient land for Zero Waste infrastructure  Buy green goods and services  Recycling Industry = Size of Auto Industry 10,000 tons of SW = Landfill - 1 job Composting – 4 jobs Recycling – 10 jobs Reuse – 75 –250 jobs Source: www.ilsr.org

8. Life Skills and Workforce Preparation Skills California Green Job Corps Program Overview Environmental Stewardship Career Exploration Community Service Technical Skills Training Civic Responsibility Zero Waste

9. Provide Incentives Before Ban or Mandate Eliminate Waste by Designing Out of Products and Processes Foster Sustainable and Green Businesses Retailers Take Back Difficult to Recycle Materials Resource Recovery Park Producer Responsibility Expand City Outreach & Technical Assistance and Lead by Example Jobs from Design & Discards © Copyright Eco-Cycle, 2004 with text modifications by permission. www.ecocycle.org/zerowaste/zwsystem Empowered Consumer The Zero Waste Economy Designing a Full-Cycle system – Upstream and Downstream

10. Is Zero Waste Attainable ?  Nature Is The Model  Zero Waste, Or Darn Close  Businesses Have Achieved Over 90% Waste Reduction Picture: Methane Earth; Credit: GISS, NASAGISSNASA

11. SO WHO’s DOING ZERO WASTE? And WHY?

12. Zero Waste Businesses are Leading the Way ( >90% Waste Diversion)  Anheuser-Busch, Fairfield, CA  Apple Computer, Elk Grove, CA  Del Mar Fairgrounds  Epson (OR)  Fetzer Vineyards  Frankie’s Bohemian Café, SF  Greens Restaurant, SF  Hewlett-Packard, Roseville, CA  Mad River Brewery  NUMMI, Fremont, CA  Pillsbury  Playa Vista, LA, CA  Ricoh Electronics, Inc  Toyota  San Diego Wild Animal Park  Scoma’s Restaurant, SF  Vons-Safeway  Xerox Corp  Yost Printer, Monrovia, CA Presented at the Zero in on Zero Business Conference Source: www.green.org

13. Ricoh’s “Recipe for Success” = Total Participation Objectives Leadership Benchmarking Organization Project plan Training & Promotion Use of 5R Concept Verification Continuous Improvement

14. Partnership With Suppliers Green Procurement RETURNREUSERECYCLEREFUSEREDUCE Recipe for Success 7: Use of 5R Concept Reduce total cost within Supply Chain REDESIGNRESPECT

15. If you’re not for Zero Waste, how much waste are you for?