1. Sara Pace

2. Products OmniTRACS (1985) Code Division Multiple Access (CDMA) ◦ TDMA by Telecommunications Industry Association Snapdragon processor Key patents on 3G technology

3. Financials Revenue: $14.96 Billion (2011) Operating Income: $5.03 Billion (2011) Profits: $4.26 Billion (2011)

4. History Founded in 1985 Acquisition of SnapTrack (2000) Acquisition of Open Interface North America (2007) Qualcomm Atheros (2011) GestureTek (2011)

5. Story Hedy Lamarr and George Antheil Secret communication system (1941) Frequency hopping CDMA

6. What’s Hot? Snapdragon processor ◦ Mobile gaming Gesture recognition technology

7. Secret Sauce Mobile product development Smart acquisition

8. Competition Broadcom – fabless semiconductor Nokia – CDMA Cisco - wireless

9. Broadcom Lawsuit Patent-related lawsuit and antitrust (2006) W-CDMA technologies Settled in 2009 $891 million through April 2013 ITC blocks cell phone (2007)

10. Prediction Future looking good Mobile market

11. Questions?