1. Advertising Media Information 2013

2. Why Advertise with Moneywise?  Moneywise makes the association between money and lifestyle as most key financial decisions are first driven by lifestyle changes.  Moneywise is focused on helping consumers make responsible financial decisions through the in-house produced editorial & video content, financial guides, calculators and comparison services.  The website also has a social environment in which users are able to engage and comment on news, articles, stories, blogs, polls, etc.  This allows the advertiser an opportunity to be front of mind while users are actively researching financial products In this presentation  Moneywise Magazine  Top line site information & audience demographics  Standard media options (Display, Email)  High impact opportunities (Moneywise TV, Category Sponsorship)

3. Moneywise Magazine  Britain’s best selling personal finance magazine.  Bought and read by people proactively looking to make decisions on which financial products to buy.  Monthly readership of 115,000 (source: NRS Dec 2010)  ABC circulation of 17,023 (Jan-Dec 2011)  Over 80% is mailed directly to readers.  Outsells nearest competitor by 2:1  Subscription offers sent to 1M+ people each year.

4. Advertising Opportunities Display Advertising  Double Page Spread  Full Page  Half Page  Quarter Page Strip Other Options  Supplement Feature Sponsorship  Barn door/Gatefold  Loose Inserts/Stitched Inserts/Bound Inserts Special Positions  Inside Front Cover  Inside Back Cover  Outside Back Cover  Front Half  Right Hand  Advertorial

5. Site Information & Audience Demographics  Core Audience ABC1  52% Male | 48% Female  Average age 45 yrs old  Av. income £36,000 a year  985,845 Page Impressions*  411,835 Unique Users* * (Google analytics January 2013).

6. Advertising Opportunities on Moneywise.co.uk Display Advertising  728x90 Leader Board (15K)  300x250 MPU (20K)  160 or 120x600 Skyscraper (15K)  Overlays (please enquire) Emails  Moneywise Newsletter  Solus Email Sponsorship  Moneywise TV Sponsorship  Section Sponsorship  Full page co-branded Advertorial Splash Page Examples to follow

7. Display Advertising Moneywise supports the following Ad formats  728x90 Leader Board (15K)  300x250 MPU (20K)  160 or 120x600 Skyscraper (15K)  Overlays (please enquire)  Average campaign click-thru yield is currently 0.2% (source DART Nov 2012) LEADER BOARD MPU SKYSCRAPER

8. Category Sponsorship Category sponsorship provides exclusivity to advertisers and better engagement with users. A winning sponsor is entitled to: All media formats within a section  728x90 Leaderboard  300x250 MPU  160 or 120x600 Sky In Addition to this:  Moneywise is able to target related product services, details pages, guides and video content  Section Takeovers are also available

9. Email Advertising Moneywise Newsletter  3 x P/F Broadcasts per week  1x Investment newsletter send per week  Received by128,000 opted in users  Typical open rate 18%  Advertiser entitled to 468x60 static GIF banner (Ask about themed newsletters) Stand Alone Email  1 Broadcast per week, Thursdays  Typical open rate 20%  Average CTR 1.48%  Advertiser entitled to main body copy (HTML + Text) & Subject

10. Bespoke Video Sponsor  Moneywise to script & produce video  Branding on Intro of show credits  Sponsorship of Moneywise Newsletter, promoting the video  Video will be archived once campaign has ended Pre-roll Ads  Run across Moneywise video content for the month (circa 40,000 views)  Typical campaign CTR 2%  Exclusively run Ad formats within TV channel Sponsorship

11. Summary  Moneywise is a strong brand with over 22 years personal finance experience.  Engaging and loyal audience who value the brand and content.  A range of advertising and sponsorship opportunities provided.  Cross platform advertising and other opportunities available.