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Copyright © 2008 Toshiba Corporation. All rights reserved. - CONFIDENTIAL Market situation & Results Varna, September 2008
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TOSHIBA’S BONUS DESIGN PILLAR: GREEN DESIGN
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Copyright © 2008 Toshiba Corporation. All rights reserved. - CONFIDENTIAL IDC FIGURES – Q2 2008 Romania - Top 10 Vendors by Units - Notebook VendorQ2 2007ShareQ2 2008ShareY/Y Growth Dell10,76019.8%18,09122.4%68.1% Toshiba7,27313.4%15,94219.7%119.2% Acer5,2449.7%15,39119.0%193.5% Hewlett-Packard7,29413.4%10,04412.4%37.7% Asus6,05111.1%9,95212.3%64.5% Fujitsu Siemens10,31019.0%4,6705.8%-54.7% Lenovo2,1243.9%1,9722.4%-7.2% BenQ1,0602.0%1,3101.6%23.6% Apple3560.7%6890.9%93.5% Sony0.0%6080.8%n/a Others3,8687.1%2,2552.8%-41.7% Total54,340100%80,924100%48.9% Acer/Gateway/P.Bell(*)6,35611.7%15,39119.0%142.1% Source: IDC EMEA PC Tracker - Q2 2008 Prelim Results ^Top
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Copyright © 2008 Toshiba Corporation. All rights reserved. - CONFIDENTIAL Sell out (units) © by GfK MS, www.gfkms.coms:\cobras\BUERO\PRS\PRS0057\CH481354.TXT (061) 6000 5000 4000 3000 2000 1000 OCT07NOV07DEC07JAN08FEB08MAR08APR08MAY08JUN08 3027 2565 2328 1481 1239 3860 2493 2866 1321 1057 5189 2683 4023 2854 3632 3312 1839 2900 2373 3303 3883 2341 2135 2906 2476 4178 1869 2254 3246 2101 4262 2389 2301 2478 1687 3276 2157 2962 2792 2125 3209 2622 2595 2059 1519 ACER TOSHIBA DELL ASUS HP
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Copyright © 2008 Toshiba Corporation. All rights reserved. - CONFIDENTIAL Sell out (percentage) COMPUTERS EU © by GfK MS, www.gfkms.coms:\cobras\BUERO\PRS\PRS0057\CH481362.TXT (068 24 22 20 18 16 14 12 10 8 6 4 2 OCT07NOV07DEC07JAN08FEB08MAR08APR08MAY08JUN08 20 17 15,4 9,8 8,2 23,9 15,4 17,7 8,2 6,5 20,2 10,4 15,7 11,1 14,1 17,3 9,6 15,1 12,4 17,2 20,7 12,5 11,4 15,5 13,2 22,7 10,1 12,2 17,6 11,4 23,7 13,3 12,8 13,8 9,4 19,4 12,8 17,6 16,5 12,6 21,1 17,2 17,1 13,5 10 ACER TOSHIBA DELL ASUS HP
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Copyright © 2008 Toshiba Corporation. All rights reserved. - CONFIDENTIAL Average sales price in EUR © by GfK MS, www.gfkms.coms:\cobras\BUERO\PRS\PRS0057\CH481364.TXT (070) 1600 1500 1400 1300 1200 1100 1000 900 800 700 600 500 OCT07NOV07DEC07JAN08FEB08MAR08APR08MAY08JUN08 625 785 796 668 867 750 611 785 798 643 855 733 585 740 741 571 695 682 602 725 661 583 656 648 555 685 755 569 746 650 553 703 760 592 639 528 687 754 582 681 627 538 682 716 562 660 631 539 649 749 564 671 636 ACER TOSHIBA DELL ASUS HP TOTAL
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Copyright © 2008 Toshiba Corporation. All rights reserved. - CONFIDENTIAL Price segments (percentage) © by GfK MS, www.gfkms.coms:\cobras\BUERO\PRS\PRS0057\CH481367.TXT (073) APR07MAY07JUN07JUL07AUG07SEP07OCT07NOV07DEC07JAN08FEB08MAR08APR08MAY08JUN08 6,38,17,279,112,115,116,225,719,218,718,41816,915,2Sales Units in Thsd. 2 3 2 11 16 22 25 13 3 1 1 2 6 4 7 16 28 14 2 2 1 2 2 4 6 8 12 20 2 1 1 2 2 3 6 6 11 21 26 14 4 1 1 2 4 3 4 15 16 22 21 8 1 1 2 5 4 6 11 14 25 20 9 1 1 3 3 2 6 14 13 24 22 8 4 2 4 5 13 15 23 21 8 2 1 2 2 7 8 14 27 23 11 4 1 3 3 8 24 28 17 3 4 1 5 4 15 19 25 20 5 2 2 5 6 12 25 19 21 6 2 3 3 6 13 18 20 26 8 2 3 3 5 14 21 20 24 7 2 1 4 2 5 14 22 15 26 7 >= 3000 € 2500<2999€ 2250<2499 € 2000<2249 € 1900<1999 € 1800<1899 € 1700<1799 € 1600<1699 € 1500<1599 € 1400<1499 € 1300<1399 € 1200<1299 € 1100<1199 € 1000<1099 € 900<999 € 800<899 € 700<799 € 600<699 € 500<599 € 400<499 € 0<399 €
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Copyright © 2008 Toshiba Corporation. All rights reserved. - CONFIDENTIAL Jun 2008 Hitlist No.BRANDMODELCSP_MHZPROC.DISPLAY SALES UNITS SALES UNITS PRIC E 1.TOSHIBASATELLITE PRO L300-11F2000CELERON15,45313,5457 2.ACERASPIRE 5315-201G12MI2000CELERON15,43402,2446 3.DELLINSPIRON 15252000CORE 2 DUO15,42451,6699 4.HP530 KP477AA2160CORE DUO15,42201,4503 5.DELLINSPIRON 15252000CORE 2 DUO15,42171,4696 6.ACERASPIRE 5315-302G16MI2130CELERON M15,42011,3454 7.TOSHIBASATELLITE L300-1101730PENTIUM DUAL15,41931,3587 8.HP6710B GY262PS2200CORE 2 DUO15,41891,21.028 9.ACERASPIRE 5520G-502G25MI2000TURION 64 X215,41871,2766 10.ACERASPIRE 5520-502G16MI2000TURION 64 X215,41731,1629 11.DELLINSPIRON 15251600PENTIUM DUAL15,41701,1630 12.TOSHIBASATELLITE A200-23K1660CORE 2 DUO15,41681,1691 13.FSCAMILO PI25401600PENTIUM DUAL15,41601,1713 14.ASUSX51RL-AP21L2000CELERON15,41591,0487 15.ASUSX51RL-AP004L1860CELERON15,41571,0371 16.DELLINSPIRON 15251660CORE 2 DUO15,41440,9742 17.TOSHIBASATELLITE A300-15J1830CORE 2 DUO15,41430,9874 18.ACERASPIRE 5315-202G16MI2000CELERON M15,41370,9427 19.ASUSF5R-AP019P1600CORE DUO15,41370,9639 20.ACER53151730CELERON M15,41340,9424 21.PACKARD BELLEASYNOTE F0237-V-0331860CELERON M15,41270,8424 22.HPCOMPAQ 6720S KD990ES1460PENTIUM DUAL15,41270,8552 23.BENQJOYBOOK A52E1730CELERON M15,41240,8383 24.ASUSX51L-AP009C1730PENTIUM DUAL15,41200,8534 25.DELLINSPIRON 1525N1830CORE 2 DUO15,41190,8647 26.DELLINSPIRON 15252000CORE 2 DUO15,41160,8773 27.TOSHIBASATELLITE L300D-10U1900ATHLON 64 X215,41140,8637 28.ACERASPIRE 5720Z-3A3G25MI1730PENTIUM DUAL15,41070,7684 29.TOSHIBASATELLITE A300D-11Q1900ATHLON 64 X215,41050,7533 30.FSCAMILO LI17051730CELERON M15,41040,7430 OTHERS10.01966,3 TOTAL15.187100636
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