1. © 2013 The eLearning Guild All Rights Reserved eLearning Guild Research Overview: Current Realities and Future Trends Joe Ganci President eLearning Joe Patti Shank Director of Research The eLearning Guild Brenda Enders President Enders Consulting

2. © 2013 The eLearning Guild All Rights Reserved 1 2 3 If you are a paid Guild Member, all Guild research is free. Use it to improve your practice!

3. © 2013 The eLearning Guild All Rights Reserved How Guild research can help you improve your practice and make better decisions Conclusions from recent Guild research reports What practitioners and experts in the field are thinking and doing

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5. Survey Methodology Survey April 29 through May 17, 2013 1055 responses Country origins 74% from the United States 5.4% from Canada 3.4% from Great Britain 2.9% from Australia 1.4% from India

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7. Primary Questions What asynchronous eLearning authoring tools are individuals and organizations using and wanting, and why? What are the most desired features in asynchronous eLearning authoring tools at the macro and micro level?

8. © 2013 The eLearning Guild All Rights Reserved Asynchronous eLearning Authoring Tools

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12. Top 20 Authoring Features

13. © 2013 The eLearning Guild All Rights Reserved http://www.elearningguild.com/research/archives/index.cfm?id=16 8&action=viewonly&from=content&mode=filter&source=archives

14. © 2013 The eLearning Guild All Rights Reserved Games, according to Karl Kapp, is “a system in which players engage in an abstract challenge defined by rules, interactivity, and feedback, that results in a quantifiable outcome often eliciting an emotional response.” Gamification is about applying game elements and game mechanics to non-game activities to make everyday activities more compelling.

15. © 2013 The eLearning Guild All Rights Reserved http://www.bunchball.com/sites/default/files/downloads/gamification101.pdf Mechanics & Motivation: The Building Blocks of Gamification

16. © 2013 The eLearning Guild All Rights Reserved Thinking Like a Gamer (Game Elements) Time-based Activities Feedback Loops Stories & Characters Levels Freedom to Fail Player Control

17. © 2013 The eLearning Guild All Rights Reserved Gaming Under the Golden Arches in Japan 17 Game to Teach: Assembling Burgers Making Fries Cleaning Work Stations http://www.bloomberg.com/video/58792564-mcdonald-s- japan-teaches-burger-making-with-nintendo-ds.htmlhttp://www.bloomberg.com/video/58792564-mcdonald-s- japan-teaches-burger-making-with-nintendo-ds.html)

18. © 2013 The eLearning Guild All Rights Reserved Increase Conversion Ratio http://www.creativepro.com/article/adobe-launches-levelup-photoshop http://success.adobe.com/microsites/levelup

19. © 2013 The eLearning Guild All Rights Reserved Applying Process Management Concepts http://www.suddenlysmart.com/examples/survival/player.html

20. © 2013 The eLearning Guild All Rights Reserved Big Picture What problems are you trying to solve? What are your reasons for wanting to gamify your learning? What are your goals? What are the main benefits or outcomes you expect to achieve? How will you define and measure success?

21. © 2013 The eLearning Guild All Rights Reserved Joe Gancijoe@elearningjoe.com Brenda EndersBrenda@BrendaEnders.com Patti Shankpshank@elearningguild.compshank@elearningguild.com or patti@learningpeaks.com patti@learningpeaks.com Want to contact us?