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WVHFMA - Winter Education Program January 15, 2009 Robert L. Coffield Flaherty, Sensabaugh & Bonasso, PLLC Charleston, West Virginia.

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Presentation on theme: "WVHFMA - Winter Education Program January 15, 2009 Robert L. Coffield Flaherty, Sensabaugh & Bonasso, PLLC Charleston, West Virginia."— Presentation transcript:

1 WVHFMA - Winter Education Program January 15, 2009 Robert L. Coffield Flaherty, Sensabaugh & Bonasso, PLLC Charleston, West Virginia

2  Are you making connections with today’s social tools?  Do you have a LinkedIn account?  Do you have a Facebook page?  Do you have a blog? Do you read/comment on blogs?  Do you use Twitter to communicate and collaborate?  Do you use RSS to gather news and business intelligence?  Have you searched your name on Google? Online reputation management.

3 WHAT IS SOCIAL MEDIA?

4 technology + mobile tools + social interaction + community + user-generated content + information

5 WEB/HEALTH 2.0  THEN  Author-Generated  Controlled message  Read  Silo Intelligence  Static Web  Organization Driven  Search/Retrieval  Software Release  Desktop Computing  Central data  World Wide Web   NOW   Dynamic and User-Generated   Mental chatter & wisdom of crowd   Read, write and collaborate   Collective Intelligence   Participatory Web   Community Driven   Creation/Discussion   Software as Service   Cloud Computing   Decentralized data   World Live Web

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7 WHAT IS CONSUMER DRIVEN HEALTH CARE?

8 I ASKED MY NETWORKS?

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16 RIPE TIME FOR HEALTH CONSUMERISM  Demographics → “Pig In Python” (79M Baby Boomers)  Increase in chronic illness & complexity of treatment  Personalized medicine & genomics  Increased cost of health care  Cost shift (employer based → you and me based)  Generation shift and comfort with technology (post dot.com)  Pace and speed of new technology, mobile computing, etc.  MANTRA FOR HEALTH CARE:  “Tell me & I'll forget. Show me & I may remember. Involve me & I'll understand.” A Chinese proverb (courtesy of Jane Sarasohn-Kahn, Health Economist)

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18 HOW IS HEALTH 2.0 IMPACTING CONSUMER DRIVEN CARE  Health 1.0  Opaque System  Passive Patient  Physician Authority  Insurance Adversary  System Generated  Health Care   Health 2.0   Transparency   Engaged Consumer   Physician Advisor   Health Plan Advocate   User Generated   Health and Wellness

19 Personalized Health Search

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21 Personalized Physician Search

22 Personal Health Records

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24 PHR and Health Platform

25 Web Practice Management

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27 Virtual e-Health Physician

28 Health Support Community

29 Physician Social Community

30 Focused Health Communities

31 Personal Health Tools

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34 Practice Management Tools

35 New Health Care Marketplace

36 Health Consumer Tools

37 Health Financial Tools

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43 Insurance Coverage/Discovery

44 Blogging/Med Mal/Privacy

45 Medical Identity Theft/Privacy

46 Negative Review/Libel

47 EHRs/PHRs/HIEs/Malpractice

48 Contract Law/Libel/Litigation

49 Privacy/Regulatory

50 Patient Rights/Privacy

51 Discovery/Employment

52 ONE SLIDE PROJECT: Engage With Grace Project

53 THANKS AND QUESTIONS Going Green – No Handouts View Via Slide Share

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