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Published byGabriel Lamb Modified over 9 years ago
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DESIGN using your creative thinking The project is:
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What is design? a process used to solve problems. And, turning something boring into something exciting!
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MYP Design Cycle Investigate Plan Create Evaluate
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#1 Illustrate a school rule. (not an opinion) #2 You are not allowed to use the word NO, or any form of the word NO. (don’t, the no sign, nothing, etc.) Project Requirements:
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Don’t let the bed bugs bite. For demonstration purposes: a famous saying is illustrated – not a school rule. WHY: Your job is to think creatively, not copy.
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Step #1 MYP Design Cycle Study, investigate the problem
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THE EXPECTED! (not very creative)
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You must know the: purpose message and the audience
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What is the purpose? What is the message? Who is the audience?
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Step #1 MYP Design Cycle Study, investigate the problem Start thinking about a school rule to illustrate. This will be an important decision – you may change your mind many times. If you pick the first rule that comes to your mind – it is probably an EXPECTED (uncreative) rule. It may be harder to illustrate an expected (first thought), rather than an unexpected (surprise) rule. Be creative from the start: choose a creative rule. NO HATS is an expected rule, and uses the word NO - which is not allowed. You can choose this rule – but it maybe harder to illustrate creatively.
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Step #2 MYP Design Cycle Plan You are not the first person to illustrate the rule that you have chosen. Use Google images to make a collection of ideas. Search for the following 15 methods. This list of methods is not exclusive – it is OK to be missing one. The number of methods is endless, find a few more styles of your own.
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Method One: Change the focal point. Instead of emphasizing the obvious, emphasize something else.
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Show symmetry balance/equal. X Show asymmetry disproportional a great difference. Methods Two and Three:
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Method Four: Use a visual analogy think: a vacuum that Looks like a bug?? Analogy: similar in some respects but different in other aspects think: a really big bug biting me??
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Method Five: Combine 2 different things – ideas, images, or objects together to make a new one – a composite. think: maybe somehow combine a happy sheep face with mattress and a safe sleep???
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Method Six: Try using a “what if” – there are no rules. Anything – everything goes!
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Method Seven: Use “type” as the main graphic element. Show type in a visually expressive way.
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Method Eight: Use opposites - reverse the message, or an element.
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Method Nine: Create surrealism (an imaginative, dreamlike or futuristic appearance).
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Method Ten: Use an unusual visual. Create an “unexpected” graphic. Bed bugs are not usually expected in clean bedrooms.
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Method Eleven: Change the scale of things. Create an unusual image by presenting an element far out of its normal size or scale.
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Method Twelve: Enlarge the detail you want to emphasize. A mouse, not a bed bug –but still a good idea
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Method Thirteen: Used a unusual point of view - an unusual or unexpected angle.
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Method Fourteen: Use nature - use nature to tell the story and express feelings. Finally…. Free from those bedbugs
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Method Fifteen find more styles and ideas of your own.
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Step #1 MYP Design Cycle Investigate Make sure you understand the problem. Step #2 MYP Design Cycle Plan Find many solutions to the problem.
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Step #3 MYP Design Cycle Create and evaluate: Continue to study and reevaluate the problem and your solutions. Take your favorite ideas and make several variations on them. prototype #1prototype #2prototype #3
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Continue to study and reevaluate the problem and your solutions. Step #4 MYP Design Cycle Create and evaluate the finished product What is the message? How will the audience react?
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What is Design? How things look and communicate. Design is not about software or computers, it is about visual communication. Being a professional designer is about making something boring interesting. Design is the art of finding something useful – even when interest in the subject is dull. Design is a process that takes time and can not be completed in one day.
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Being a designer is about understanding people. You must intuitively know a thing or two about human psychology. What motivates people to act? How will people respond to certain visual styles? How can you control a design to help people understand whatever it is you want to tell them?
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Design integrates imagination (exploration) with analytical thinking (relevant information). Design is something that will help one to visualize the unimaginable.
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Being a designer is about learning to simplify. You must be able to clarify a complex message and break it down into manageable chunks while placing visual emphasis on the most important parts.
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Because a design problem has many different solutions, the key to success is achieved through the continuous evaluation of progress toward the recognized goal.
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The two ingredients for creating a quality design are: TIME and PRACTICE Each project is unique and therefore presents a unique set of challenges.
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Do not be tempted to skip basic design principles: Contrast / Supersize Repetition Alignment Proximity
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