1. Are you LinkedIn? Alex Gutierrez Career Center

2. Social Media Revolution http://www.youtube.com/watch?v=x0 EnhXn5boM&feature=player_embedde d http://www.youtube.com/watch?v=x0 EnhXn5boM&feature=player_embedde d

4. the numbers 750,000,000 + 2004 120,000,000 2003 200,000,000 2006

6. Corporations and Recruiting with LinkedIn 90% of companies use social media for recruitment 90% of companies use social media for recruitment % of these using LinkedIn: 95% (Source: Jobvite Survey) % of these using LinkedIn: 95% (Source: Jobvite Survey) Fortune Magazine Cover Story, 2010: Accenture: “If you are serious about managing your career, the only social site that really matters is LinkedIn.” Fortune Magazine Cover Story, 2010: Accenture: “If you are serious about managing your career, the only social site that really matters is LinkedIn.” “This (LinkedIn Corporate Solutions) are the future of Recruiting for our company” “This (LinkedIn Corporate Solutions) are the future of Recruiting for our company” Social Media is no fad, it’s a fundamental shift how we communicate, recruit and do business Social Media is no fad, it’s a fundamental shift how we communicate, recruit and do business

7. LinkedIn Corporate Solutions Customers

8. How Companies use LinkedIn Corporate Solutions to Recruit? Better Search: Better Search: –Full Access to the Global Professional Network Accurate Profiles versus Job Boards Accurate Profiles versus Job Boards Visible Relationships/Networks: 90% of consumers trust online peer recommendations Visible Relationships/Networks: 90% of consumers trust online peer recommendations Trusted Means of Communication: InMail Trusted Means of Communication: InMail Targeted Campaigns for College Recruitment via InMail Targeted Campaigns for College Recruitment via InMail

9. Why is it important to be on LinkedIn? Some Corporate Perceptions of LinkedIn Users: Some Corporate Perceptions of LinkedIn Users: –Forward Thinkers –Candidates that are Accountable –People who Value Relationships –Willing to be Involved Companies looking for easier ways to scale recruitment

12. Heading Location Industry Photo Summary & Specialties Keyword Rich Experience & Industry Keyword Rich

13. Recommendations High School Education & Activities

14. Skills Keyword Rich Reading List sections and applications

15. Creative Portfolio Display SlideShare more applications

16. Contact Settings Personal Information Honors & Awards

17. Contact Settings

18. Status Update Unique URL

19. Websites & Twitter Interest Keyword Rich Groups

20. People You May Know Fellow Group Members Former/Current Colleagues & Classmatesconnections

21. Hi Angela, How are you? I hope you are doing well. I’d like to add you to my professional network on LinkedIn. Best, Alex

22. Who’s looking at you? How vast is your network? What kind of jobs are out there?

23. jobs

24. jobs

25. companies

26. So what’s the point? Research People & Organizations People & Organizations Job Search & Being Found Search opportunities & highlight credentials Search opportunities & highlight credentials Lifelong career management tool Connections & experience Connections & experience

27. Tips Do Picture Picture Complete profile Complete profile Good connections Good connections Recommendations Recommendations Unique URL Unique URL Keep active Keep active Join groups Join groups Make keyword rich Make keyword rich Follow companies Follow companies Don’t Update hourly Update hourly Be unprofessional Be unprofessional Do it and forget it Do it and forget it

28. Groups Boise State Career Center Boise State Career Center Boise Young Professionals Boise Young Professionals Boise Professional Network Boise Professional Network Idaho Professional Networking Group Idaho Professional Networking Group Idaho Professionals Idaho Professionals Linked Local Boise Valley Linked Local Boise Valley Boise State Alumni Boise State Alumni

29. www.linkedin.com

30. Questions?