1. Designing for Android Common Pitfalls and How to Avoid Them Yoni Samlan Partner & Android Lead Active Frequency LLC

2. Why Android? Accelerated growth of market share Upcoming explosion of new devices You already have a competitor.

3. What's different? Technical software stuff (J2SE, Dalvik) More app lifecycle possibilities (and hazards) Range of hardware target screens and input methods

4. Design Pitfalls "Here's a set of 320x480 PSDs. Just make sure everything lines up just like this, and use these images for all the buttons."

5. Design Pitfalls

6. "We can just use the same workflow and navigation as our iPhone app, but with Android widgets!"

7. Design Pitfalls Not all interactions have direct equivalents

8. Testing Pitfalls "Looks good on the emulator. Upload it to the Android Market!"

9. The Takeaway Use an Android device every day Be flexible in your layout Take UI cues from the system, not from your iPhone app Be stoic / Zen about the lifecycle You are the first, last and only line of QA Market Ratings are forever