1. ControlPoint The Eleventh Hour Presentation and ControlPoint Demonstration Abdullah Noman October, 2015

2. Big data is changing everything Including information value Growing need to protect and retain all important information High risk or high value – storage, discovery, opportunity and penalties. Global regulation driving lengthy and complex retention requirements and audit Organisations don’t understand what they have, where it lives, who owns it or its business context Impacts business initiative and ability to deliver services and results

3. What is information value? 3 Different things to different people Reduced cost to manage Finding the right information when you need it Insight to drive strategy & decisions Speed to market / Improved service levels “User pay” information services Value: the regard that something is held to deserve; the importance, worth, or usefulness of something

4. Today’s big data reality *1: Don’t kick the can down the road, put it in the trash. John D Martin, Lucile H Cohen, and Jarrett O Coco, Nelson Mullins Riley and Scarborough, January 2013 *2: Industry watch: Information Governance-Records, risks and retention in the litigation age. AIIM 2013 *3: 2011 Cost of Data Breach study: Ponemon Institute 2011 *4: Bridging Information Worker Productivity Gap: New challenges & opportunities for IT. 2012 Melissa Webster, ICD 31% Organisations that report problems with regulators and auditors 1 1 in 3 Organisations report that 90% of IT spend adds no new value 2 21.3% Time information workers waste searching for documents 4 1 in 3 Organisations report that 90% of IT spend adds no new value 2 14% Report incurring fines or bad publicity 2 $5.5M Organisational cost of an individual data breach 3 30 – 70% of enterprise information is ROT and results in…

5. How do you turn big data into smart data? Three common and recurring questions How do I get value from enterprise information? Simply too much to deal with No context or confidence Delivers little insight How do I reduce operational costs? Growing information footprint Manual processes Storage is not optimized How do I secure information and reduce risk? Dark data exists Valuable information in the wild Policy application piecemeal

6. Big data is also driving a new software category 6

7. Get enlightened with File Analysis An emerging software category to address big data challenges… “Storage managers, legal and security professionals, and business analysts are seeking ways to manage unstructured data stores to reduce costs and risk, and increase efficiency of valuable business-critical data”. “File Analysis enables better information management decisions for unstructured data”....stand-alone file analysis solutions will be absorbed into more comprehensive solutions…...the data presentation provided by file analysis tools is critical and should be a key criteria, along with the level of metadata and content analysis… Gartner Market Guide for File Analysis Software Published: 23 September 2014 Analyst(s): Alan Dayley, Garth Landers, Debra Logan, Earl Perkins

8. HP’s File Analysis software: ControlPoint Part of a bigger Information Governance strategy

9. Four use cases for file analysis HP ControlPoint helps you reduce, optimise, control and mitigate Enterprise Data Cleanup Policy- based Migration Automated Records Declaration Retention and Storage Optimisatio n Reduce Control Optimise Mitigate

10. Enterprise data clean-up Understand the value of your information and reduce ROT Records 5-15% of all data Intellectual Property 25-50% of all data ROT 30-70% of all data Statistical data derived from Reference 2012 Compliance, Governance and Oversight Council Summit, as well as HP customer site data

11. Redundant information is driving the need to ‘clean-up’ It is consuming more storage and budget Source: IDC, 2013 30 % of typical IT budget is spent on data storage 60 % of all enterprise space is taken by copies 85 % of storage spend is for managing copies 8x more spent on copies as on storage for data and analytics

12. Policy based migration Move information to where it offers most value On-board acquired information or valuable legacy data Move business critical information to records/archive system Identify valuable information and quarantine ROT before migrating Migrate to tiered storage according to business value and access Get your data cloud ready

13. Policy based migration HP ControlPoint your pathway to the cloud

14. Automated records declaration Ensure business critical information is managed appropriately A safety net for ungoverned business critical information Remove the burden of manual and time consuming classification Improve records capture and classification accuracy Reduce risk and improve your compliance state

15. Automated records declaration Ensure business critical information is managed appropriately

16. Retention and storage optimisation Intelligently retain information and store according to value Improve efficiency with complete information lifecycle management Improve confidence retain information according to value - not uncertainty Improve compliance apply policy and manage at the object level – not source Reduce risk secure critical and sensitive information Reduce costs by optimising storage and system efficiency

17. Retention and storage optimisation Intelligent retention and content management solution

18. How is ControlPoint helping our customers? Legacy data clean-up to reduce cost & riskAutomated records declaration for compliance

19. HP ControlPoint delivers many benefits Enhanced business insight Optimised systems and storage Reduced cost and risk Improved compliance and security Policy based, object-level management and retention according to business value Intelligently retain information and store according to value

20. ControlPoint demonstration 20

21. Thank you abdullah.noman@hpe.com