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Published byLionel Baldwin Modified over 9 years ago
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Sponsor a Walking Event Good 4 U Promotional Training August 2000
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Agenda Increase customer awareness of Good 4 U Restaurant Attract target clientel (fitness, health, and sports participants) Interest a wider clientele (good food, community events)
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Overview Overview Advertise Power Walking Event for Healthy Hearts Organize powerwalking training seminars and walks Interest other sponsors Establish the Power Walk as an annual event Schedule ‘paths for every pace’
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Advertising NewspapersFlyers Web page
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Training Seminars Training lectures held in Good 4 U Banquet room –Conducted by local marathon winners Training walks held in Central Park Good 4 U sports drinks and bananas provided free
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Sponsors Running shoe companies Health clinics/HMOs Fruit packers and distributors
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