1. Office Business Applications Unlocking the Business Value of IT George Vrellos Independent Software Vendors Microsoft Hellas

2. Sources of Business Performance

4. The Work of Business Create Lead Create Lead Qualified? Retire Lead Retire Lead Create Oppt’y Create Oppt’y Create Quote Create Quote Closed? Complete Sale Complete Sale Create Invoice CRM ERP

5. “Real World” Information Work Get specs from customer Validate specs with Tech Sales Estimate custom design Cost out the solution Decide discount strategy Assemble proposed response Approve proposed response Unstructured

6. LOB Apps The Results Gap

7. LOB Apps A New Breed of Application OfficeBusinessApplications

8. Secured, Well-Managed Infrastructure The 2007 Office system A platform built to bridge the results gap Office Business Application Services

9. 9 LOB Apps, data warehouse, trading partners, etc The 2007 Microsoft Office System Critical Mass as a Solutions Platform Tools SharePoint Designer Visual Stuidio Tools for Office Tools SharePoint Designer Visual Stuidio Tools for Office BizTalk Adaptors XML Web services 2007 Office system clients Office SharePoint Server 2007 Office Business Applications Microsoft Office System Dynamics SAP Content Management Unified Communication & Collaboration Business Intelligence Exchange Server 2007 Office Communications Server 2007 Web Services / BizTalk Adapter Packs Search Workflow Business Data Catalog Website & Security Framework Open XML File FormatsExtensible User Interface Siebel LOB Dynamics Duet ISV OBAs Custom OBAs

10. Task Pane Ribbon Core Features Storage SharePoint Web services Client Platform Investments Open XML File Format Enhanced add-in model Customizable User Interface Custom ribbon & taskpanes Word Custom XML and XML binding Excel BI functions, server support Outlook Unified object model InfoPath Server support, managed object model Application add-in

11. Server Platform Investments Office SharePoint Server 2007 Excel Services InfoPath Forms Services Business Data catalog Extensible Enterprise Search LOB single sign-on Content management Windows SharePoint Services Workflow support Content types and meta data Auditing Feature & solution deployment Office SharePoint Server Windows SharePoint Services ASP.NET SQL ASP.NET SQL

12. Tools for any skill level

13. Customer Examples Consolidated 90 acquisitions, 150 systems to SAP/Microsoft All SAP interactions via SharePoint Sub two year payback for entire consolidation Acquisition spree; 50+ disparate financial systems Workflow integrated via SharePoint Deployed in 6 weeks to 1800 employees by 3 people Office 2007 solution; from initial discovery through trials 300+ research projects with $2m+ labor costs per Faster R&D cycles, cost reduction, project/portfolio mgt Leading German Internet and multimedia company Next Generation Purchasing Desktop (NGPD) integrated with Office Easy access to decision making information and purchasing actions Office 2007 solution to manage “formula” changes Touches manufacturing, supply chain, packaging, et al. Consistency, accuracy, speed, protect proprietary info Worldwide power & control systems specialist with leading brands Engineering project collaboration tools via partner extranet Better management of document creation & review processes

14. ISV Opportunity Panorama Oracle Siebel Fractal Edge Hummingbird

15. Industry Consensus “ We thought people would use our portal, but now we realize they want to use SAP in their own interface. People will prefer to retain their current user experience. People love Office. You can connect SAP [to Office] so they don't need to leave their comfort zone.“ -- Shai Agassi, President, SAP Product & Technology Group “ It is important to simplify and improve the user experience associated with enterprise applications interaction. Specifically, today most enterprise applications have Web- based user interfaces, but knowledge workers often find that these user interaction models are less intuitive to use and interfere with their daily work in Microsoft Office.“

16. Office Business Applications Unlocking the Business Value of IT Key benefits Unlock value of existing assets Bridge structured and unstructured worlds; business process and business practice Flexibility to adapt and respond to change Opportunity to impact business performance on par with impact on personal productivity

17. Independent Software Vendors Royalty Licensing Program

18. Agenda Overview Requirements Benefits Products Available Product Use Rights (PUR) Embedded Maintenance Monthly Royalty Reporting Process Overview Resources

19. Program Overview The ISV Royalty Licensing Program offers Independent Software Vendors (ISVs) like you a convenient way to integrate Microsoft  software applications into your software business solutions, to replicate the solution, and to distribute a fully licensed solution to your customers.

20. What Does It Mean to Integrate or Embed a Microsoft Product? To integrate or embed means to include a Microsoft product with the ISV’s application in any of the following ways: By embedding the Microsoft product into the ISV application code or By including a Microsoft product along with the ISV’s application on the installation media or By preinstalling the Microsoft product on a computer system that is part of the unified solution

21. Requirements Must be an Independent Software Vendor with, or developing, a solution in the marketplace Minimum of U.S. $10,000 (or published non-U.S. currency amount if applicable) in royalties paid to Microsoft in two years (eight full calendar quarter agreement term) Maintain “Certified” or “Gold” level membership in the Microsoft Partner Program or purchase Microsoft Professional Support Services with five prepaid incidents Monthly reporting of distributed Microsoft licenses Provide product support for the unified solutions

22. Sample of Microsoft Products Available Microsoft Application Center Microsoft BizTalk® Server Microsoft Commerce Server Microsoft Content Management Server Microsoft Dynamics™ CRM Microsoft Exchange Server Microsoft Host Integration Server Microsoft Internet Security and Acceleration Server Microsoft MapPoint® Business Mapping Software **List is a sample only and current as of May 1, 2006 Microsoft Operations Manager Microsoft Project Server Microsoft SharePoint® Portal Server Microsoft SQL Server™ Microsoft Virtual PC Microsoft Virtual Server Microsoft Visual Basic® for Applications Microsoft Speech Server (North America only) Microsoft Windows® Terminal Server Client Access Licenses (CALS) only

23. Embedded Maintenance Provides customers with the right to stay current by acquiring Embedded Maintenance for a fee: The right to upgrade is limited to new product versions released during the Embedded Maintenance coverage period. Embedded Maintenance can be acquired: When your customer acquires the unified solution (or your upgrade to the unified solution), or When your customer renews the Embedded Maintenance that was previously acquired from you for the unified solution. Coverage may be renewed annually. Customers with licenses not enrolled in Embedded Maintenance that want to upgrade must purchase a new license.

24. Resources ISV Royalty Licensing Web Site www.microsoft.com/licensing/programs/isv/default.mspx Microsoft Partner Program Web Site www.microsoft.com/partner Contract Support Information http://support.microsoft.com/default.aspx?scid=fh;EN-US;OfferProPhone Contact Us gvrellos@microsoft.com

25. © 2006 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

26. TECHNICAL APPENDIX

27. 2007 Microsoft Office system-specifics: new features, file format, UI App-level add-ins for most client programs Deeper server side programming Microsoft Office Excel User-Defined Funcs (client/server) Workflow & Microsoft SharePoint support Mobile device support VSTO Version 3.0 VSTO 2005 Custom ActionsPane Custom ActionsPane Host Controls on the document surface Host Controls on the document surface Cached Data in the document Cached Data in the document Server-side data processing Server-side data processing App-level add-ins for Microsoft Office Outlook App-level add-ins for Microsoft Office Outlook Manifest-based deployment & update Manifest-based deployment & update VSTO “ Cypress ” App-level add-ins for “big 6” Office 2007 applications Runtime and design time support for custom task pane, ribbon, form region Hosted InfoPath Form Template Project

28. Excel “12” Design and author BI Abilities Visualization Browser High quality web rending Zero-footprint Interactive View and Interact Custom applications Set & get spreadsheet values Perform calculations Retrieve full workbook file Programmatic Access Open snapshots Open full spreadsheet Excel “12” Export/Snapshot into Excel Publish Spreadsheets Excel Services Overview Office SharePoint Server

29. Client UI Extensibility Extensible, results-oriented Ribbon UI Screen real estate: Taskpane and Ribbon Application-level add-ins.NET Managed code extensibility

30. Declarative (XML) model, backed by an object model to program against Doc-level, with VSTO doc-level customizations for Word and Excel App-level, with VSTO add-ins for all apps that support app-level ribbon customization  Access, Excel, Outlook, PowerPoint, Word Main application window or (Outlook) inspectors SCHEMA ribbon, tab, group, box Containers “Find or create” model id, idMso Define a custom id, refer to built-in id insertAfterMso / insertBeforeMso Insert in relation to built-in control image, imageMso Define your own image, refer to a built-in image getImage, onAction, getEnabled, getVisible Some of the available callbacks Client UI: Ribbon Extensibility <button id=“Hello” label=“Hello” onAction=“myHelloFunc” />

31. Workflow Authoring Scenarios Visual Studio and Workflow SDK Out-of-the-Box Solutions (with customization) SharePoint Designer Workflow Routing and Approval Review – Approval Signature collection East Asian workflow Structured Ad Hoc Office Server Features List Moderation Publishing Process Document Expiration Tracking Applications Issue tracking LOB Integration Custom Form Actions Email Notification Exception Handling Document Processes Spec Review Weekly Status Report Custom Tracking Apps Service Requests Asset Tracking Industry specific processes Purchase orders Product lifecycle mgmt

32. User view: single Office “file” Container Can add, extract and modify individual parts using any Zip implementation Corruption or absence of any part would not prohibit the file from being opened Document Parts Most parts are XML Each XML part is a discreet, compressed component Developer view: modular file Open XML File Format: Architecture

33. Business Data Catalog (BDC) Connects Office SharePoint Server to business data Metadata Business Data Catalog Web PartsListsSearch User Profiles Custom Apps Database WS Proxy ADO.NET Web Service SQL Server, Oracle, OLEDB, ODBC BizTalk, SAP, Siebel, Legacy, … List store Search Index Profile Store