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Published byClaude Roberts Modified over 9 years ago
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CREATIVITY 1. The ability to transcend traditional ideas, rules, patterns, relationships, or the like, and to create meaningful new ideas, forms, methods, interpretations, etc. 1
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CREATIVITY 2. Originality, progressiveness, or imagination: – the need for creativity in modern industry; creativity in the performing arts. 2
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CREATIVITY 3.the process by which one utilizes creative ability: – Extensive reading stimulated his creativity. 3
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INVENTION According to U.S. Patent Law: A new, useful process, machine, improvement product of some unique intuition or genius 4
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INNOVATION Adopting, altering or adjusting that which already exists Innovation means turning creativity into bottom line results 5
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INNOVATION Schumpeter defines innovation as a process of Creative Destruction: the quest for profits pushes to innovate constantly… by breaking old rules to establish new ones. 6
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INNOVATION This implies: – new products – new combinations – new processes – new markets, or – new organizational forms. 7
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7 Success Factors to Innovation Handout Discussion 8
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Creative Exercise Creativity Tool: Creative Whack Pack – Sometimes, you just need a whack on the head to jolt you out of habitual thought patterns that prevent you from looking at things in a fresh way – Four types of thinking in the creative process 9
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The Explorer The Explorer is your role for discovering he resources you’ll use to create or generate new ideas
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The Artist The Artist is your role for transforming your resources into new ideas.
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The Judge The Judge is your role for evaluating an idea and deciding what to do with it.
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The Warrior The Warrior is your role for implementing your idea
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Exercises Get Acquainted with the Four Roles – Spend some time to scan through the cards Your Creative Style – Sort the cards into 3 piles: things you’ve done in the past month; in the past year; you seldom do – Are there any patterns to the suits in each pile? – Any strong suits? Weak suits? – Any trends in the patterns? Apply the tool to a specific situation, challenge, or problem that requires a new solution
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