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Advertising in Buchanan Galleries Emma Lang. Lift Advertising Adlift offers a unique media opportunity. Not only is the scale highly impactful but the.

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Presentation on theme: "Advertising in Buchanan Galleries Emma Lang. Lift Advertising Adlift offers a unique media opportunity. Not only is the scale highly impactful but the."— Presentation transcript:

1 Advertising in Buchanan Galleries Emma Lang

2 Lift Advertising Adlift offers a unique media opportunity. Not only is the scale highly impactful but the dwell times achieved by people waiting for the lifts in such an uncluttered environment provide a greater opportunity to truly absorb the advertisers message. Various locations are strategically selected to optimise footfall and coverage. They are designed to reach shoppers before they arrive into the main shopping areas and have been positioned throughout Buchanan Galleries car parks and selected mall-facing sites to create maximum impact.

3 Lift Advertising Examples

4 External Wall Projections Multi-media opportunities are in place to promote to a captive audience, reaching thousands of consumers daily. You can utilise Buchanan Galleries’ state of the art digital technology to present your marketing campaigns, or tie into our events to enhance your company image.

5 Still Image Projections

6 Movie Projections

7 6 Sheets There are numerous poster sites available throughout the centre offering moving and static options. The sites give an opportunity to use a high quality point of purchase device in the heart of retail activity. All sites are 100% illuminated and are strategically located for maximum impact. They are a cost-effective opportunity to make a powerful impact at Buchanan Galleries. The units themselves are modern and stylish. Their distinctive appearance will complement and enhance any poster campaign.

8 Five years on Buchanan Galleries is established as one of the UK's top commercial venues with over five hundred brands utilising the center since launching. One of the key objectives at Buchanan Galleries is to come to provide customers with the high quality and innovative experiences they have grown to expect. We are working continually to build partnerships with brands who want to create promotions that will add value while gaining exposure to our customers. To facilitate this, there are three areas dedicated to promotions. This creates the capacity to programme a varied calendar of events. Directly Promoting

9 Examples of Mall Promotions


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