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Published byMeghan Freeman Modified over 9 years ago
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Dawit Bekele Managing Director EthioLink
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On-line gift delivery service Gift items: flowers, cakes, sheep, etc. Customers: mainly Ethiopians in the diaspora (over 1 million) Operational for almost three years What is EthioGift.com?
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Very poor Internet Infrastructure in the country Almost no electronic payment method Very little awareness about E-commerce Inadequate national laws with regards to international trade Lack of funding Challenges
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Use of ICT and Banking Infrastructure in developed countries : Web site in Canada Bank in Maryland Credit Card Verification Company in California Company registered in the US Use of agents all over the world to access potential customers that do not use Internet Some Solutions devised by EthioGift
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EthioGift was a big success for EthioLink, the mother company. The main reason for its success is because it provided a solution for a problem, using current technology that it has adapted to local conditions EthioLink plans to widen its span of activity to the following areas: Teleservices: the disappearance of the distance barrier makes developing countries more competitive in some area. Ethiolink has already started off-shore translation service. E-mall: an electronic mall that provides all necessary services for companies that want to go on line. Future Plan
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E-commerce is not a luxury: it costs less for the customers to use EthioGift than using the tradition system EthioGift is an example that shows that E-commerce can be a reality even in LDC provided that innovative solutions are used Not all businesses can get the expertise to develop E-commerce sites. IT Companies that help other companies to go on-line should be encouraged (E-mall). Lesson learnt from EthioGift
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