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Election ’08: Don’t Wait to Communicate! WGR 2007 PACs, Politics and Grassroots Conference November 7, 2007.

Published byMadison Beasley Modified over 9 years ago

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Presentation on theme: "Election ’08: Don’t Wait to Communicate! WGR 2007 PACs, Politics and Grassroots Conference November 7, 2007."— Presentation transcript:

1 Election ’08: Don’t Wait to Communicate! WGR 2007 PACs, Politics and Grassroots Conference November 7, 2007

2 Evolution of Grassroots & GOTV Programs

3 2006 GOTV Communication Effort Voter Education Center Access – 120,328 page views – 17,455 employee visits Facility events in Memphis, TN & Loveland, OH 10,500 congressional report cards delivered 1,500 posters distributed IP Today coverage and Election Trivia Contest IP TV Promotion Post election survey and focus group

4 2006 Mobilization Materials

5 Voter Education Events

6 It’s Never too Early to Talk About Voting! Key elections in KY, LA, MS, VA in 2007!

7 2008 GOTV Goals Double employee visits & page views to IP Voter Education Center Make a difference in key states –Voter education toolkits for “Pizza & Politics” events –Targeted state-specific communications –Endorsement messages to PAC eligible employees –Direct mail “Shape the Future” issue education campaign

8 Questions? Meaghan Killion Joyce Manager Political Affairs International Paper p: 202-628-1321 meaghan.killion@ipaper.com

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