1. Shaanxi Haisheng Fresh Fruit Juice Co., Ltd
A World Leading Manufacturer Of Apple Juice Concentrate

2. COMPANY PROFILE
Started in the early 80’s as a private stock company trading and distributing food stuffs in North-West China.
Established first AJC facility in1996 in the Shaanxi province City of Qianxian.
After 8 successful years in the concentrate industry the Company has grown and now employs a total staff of 500.
Headquarters located in Xi’an, China.
Production expanded to 4 sites spread through China’s main apple growing areas.
Sales offices located in Xi’an, China & New York, USA
We supply the world’s top juice companies with a premium product and extraordinary service at a reasonable price.
Oct. 2004

3. Production sites
Oct. 2004

4. History 1996 A brand new factory was built in Qianxian,
Shaanxi Province.
1998
- opened a sales office in the USA;
- qualified for ISO 9002;
- became a member of US Apple Association;
- became a member of SGF.
capacity expanded from 10t/hour to 50t/hour.
2001
- comissioned by CIQ to issue a national AJC standard;
- completed HACCP compliance;
- became the third largest exporter of AJC in china.
Oct. 2004

5. History
2002
- Built a brand new 60t/hour capacity plant in Dalian, China
- Qianxian plant started production of deionized-AJC
2003
- Built a third new 80t/hour capacity plant in Chengxian, Weinan, Shaanxi province
2004
- Fourth plant under construction in Qingdao. Total company
capacity will be 120,000 tons AJC.
- Weinan plant started production of pear juice concentrate
Oct. 2004

6. Specification (Acidity etc)
Product Range
Production Sites
Year Established
Products
Specification (Acidity etc)
Capacity (MT)
Qianxian
1996
AJC
DI-AJC %
< 0.1%
25,000
5,000
Dalian
2002
Apple aroma %
400 fold
600
Weinan
2003
PJC (pear) %
35,000
800
Qingdao
2004 %
30,000
Oct. 2004

7. Plant tour WN QX DL QD
Oct. 2004

8. Apple silo WN QX DL QD
Oct. 2004

9. Apple sorting WN QX DL QD
Oct. 2004

10. Apple washing WN QX DL QD
Oct. 2004

11. Crushing WN QX DL QD
Oct. 2004

12. Pressing WN QX DL QD
Oct. 2004

13. Enzyme Treatment WN QX DL QD
Oct. 2004

14. UF WN QX DL QD
Oct. 2004

15. Evaporator WN QX DL QD
Oct. 2004

16. Aseptic filling WN QX DL QD
Oct. 2004

17. Batch tanks WN QX DL QD
Oct. 2004

18. Storage Facilities WN QX DL QD
Oct. 2004

19. Aroma recovery / DI-AJC Column
Oct. 2004

20. Pack Options
Oct. 2004

21. Inspection of fruit Sample in orchard Sample in silo
Checking the sample
Oct. 2004

22. Labs in each facility - Strict inspection from raw material to finished product
Oct. 2004

23. Sales Turnover (98-04)
Oct. 2004

24. Export Market
Oct. 2004

25. Our mission: The customer’s success is our success.
Thank you!
Oct. 2004