1. Augmented Reality steve fink

2. Why? Use the real world as an interface Tailoring reality to the user –Look ma, no drugs! “Less is more” Combining strengths –Compensating for weaknesses

3. How is this different? Ubiquity –Wait a sec while I pull out my laptop No metaphors need apply –Not always a good thing Reality isn’t so bad… –Don’t have to give up what we’re used to Unobtrusiveness –No more media equation

4. The Killer B’s Borgs –Stop moving your eyes! –Tech haves / have nots Big Brother –WYSIWIS… WYLION Bill Gates –Gives “mindshare” a whole new meaning Batteries –Do only what the computer makes easy