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18-1©2005 Prentice Hall 18: Organizational Change and Development Chapter 18: Organizational Change and Development Understanding And Managing Organizational Behavior 4th Edition JENNIFER GEORGE & GARETH JONES
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18-2 ©2005 Prentice Hall Chapter Objectives Appreciate the forces that lead to organization change and the various impediments to change that arise during the change process Distinguish between evolutionary and revolutionary change and identify the main types of each of these kinds of change processes
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18-3 ©2005 Prentice Hall Chapter Objectives Discuss the main steps involved in action research and identify the main issues that must be addressed to manage the change process effectively Understand the process of organization development and how to use various change techniques to facilitate the change process
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18-4 ©2005 Prentice Hall Opening Case: Toyota is a Master at Managing Change Why is change important at Toyota?
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18-5 ©2005 Prentice Hall What is Organizational Change? Movement of an organization away from its present state and toward some desired future state to increase its effectiveness –Reengineering –TQM –Innovation –Restructuring
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18-6 ©2005 Prentice Hall Table 18.1 Forces for and Impediments to Change Forces for Change Competitive Economic and political Global Demographic and social Ethical Impediments Power and conflict Differences in functional orientation Mechanistic structure Organizational culture Group norms Uncertainty/ insecurity Habit
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18-7 ©2005 Prentice Hall Lewin’s Force-Field Theory of Change Forces resist change Forces push change Performance levels –P1 = Balance –P2 Increase forces for change, reduce forces for change, or both
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18-8 ©2005 Prentice Hall Evolutionary Change: Change that is gradual, incremental, and narrowly focused. Revolutionary Change: Change that is rapid, dramatic, and broadly focused. Categories of Change
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18-9 ©2005 Prentice Hall Instruments of Evolutionary Change Socio-technical systems theory Total quality management
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18-10 ©2005 Prentice Hall Instruments of Revolutionary Change Reengineering Restructuring Innovation
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18-11 ©2005 Prentice Hall Figure 18.2 Lewin’s Three Step Change Process Unfreeze Change Refreeze
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18-12 ©2005 Prentice Hall A strategy for generating and acquiring knowledge that managers can use to define an organization’s desired future state and to plan a change program that allows the organization to reach that state Managing Change: Action Research
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18-13 ©2005 Prentice Hall Figure 18.3 Steps in Action Research Diagnosing organization Determining desired state Implementing action Evaluating action Institutionalizing action research
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18-14 ©2005 Prentice Hall Implementing Action Identify possible impediments to change Decide who will be responsible –External change agents –Internal change agents Decide specific change strategy
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18-15 ©2005 Prentice Hall Change Agents External Outside consultants who are experts at managing change Internal Managers from within the organization who are knowledgeable about the situation
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18-16 ©2005 Prentice Hall Types of Change Top-down Implemented by managers at a high- level in organization Result of radical restructuring and reengineering More resistance Bottom-up Implemented by employees at low levels and rises over time All levels involved in change process Less resistance
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18-17 ©2005 Prentice Hall A series of techniques and methods that managers can use in their action research program to increase the adaptability of their organization. Organization Development
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18-18 ©2005 Prentice Hall OD Techniques to Deal with Resistance to Change Education and Communication Participation and Empowerment Facilitation Bargaining and Negotiation Manipulation Coercion
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18-19 ©2005 Prentice Hall OD Techniques to Promote Change Counseling Sensitivity Training Process Consultation Team Building Intergroup Training Total Organizational Interventions
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