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Bob Boniface Director of Design, Advanced Design, General Motors Corporation.

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Presentation on theme: "Bob Boniface Director of Design, Advanced Design, General Motors Corporation."— Presentation transcript:

1 Bob Boniface Director of Design, Advanced Design, General Motors Corporation

2 Had Dutch invited me last year…

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7 The challenge: Find the intermediate step – A highly fuel efficient car that people would love to own even if gas was free

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9 Technology: E-FLEX

10 What is E-FLEX?

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13 E-FLEX… …the first 40 miles are emission free… …as engine technology improves, new sources of power can be added without architectural upheaval …trips over 40 miles will see a real 60+ mpg… Lets try it out in the real world…

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18 Over 75% of all daily commutes are less than 40 miles. Bob traveled 32.6 miles

19 With GM’s plug-in technology delivering 40 miles of zero emissions driving… …the average “Bob” would have saved ~500 gallons in 2006… …and reduced his C02 emissions by 2/3, or 4.4 metric tons! …giving him another grand to spend on restoring his Alfa… …intellectual side – check. Emotional side…

20 “…GM has become a Design driven company again…” – Bob Lutz Starting with Maximum Bob’s mandate…

21 iCar animation

22 Design Development

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24 …you can love your car and feel good about it.

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28 “We want to be the Leader in Design (and) Fuel Economy…” – Rick Wagoner …but with GM’s twin commitments…

29 Environmentalism for the enthusiasts


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