1. © 2012 GivenGain Foundation. Private and Confidential Fundraising in the Digital Age The Hope, the Hype & the Highlights Community of Learning Principals Workshop UWC, Cape Town 7 th March 2012

2. © 2012 GivenGain Foundation. Private and Confidential Overview 1.The Hope 2.The Hype 3.The Highlights

3. © 2012. GivenGain Foundation. Private and Confidential 3 The Hope R £ $ €

4. © 2012. GivenGain Foundation. Private and Confidential 4 The Hope Estimates in:  2001 = $550 Million  2002 = $1.1 Billion  2003 = $1.9 Billion  2004 = $2.62 Billion  2005= $4.53 Billion  2006= $6.87 Billion  2007 = $10.44 Billion  2008 = $14.64 Billion  2009 = $15.48 Billion  2010 = $17.65 Billion Source: tedhart.com and Harvard University Initiative on Social Enterprise US represents more than ½ the Global Online Philanthropic Market Globally translates to more than $34 billion in Online Donations and growing The Internet provides solutions for this New World No Boundaries to possible Donors No Limits to the Potential

5. © 2012. GivenGain Foundation. Private and Confidential 5 The Hope 3 million donors made a total of 6.5 million donations online. Donations for the campaign totaled more than $770 million. Of those 6.5 million donations, 6 million were $100 or less. The average online donation was $80. The average donor gave more than once.

6. © 2012. GivenGain Foundation. Private and Confidential 6 The Hype

7. © 2012. GivenGain Foundation. Private and Confidential 7 The Hype Social Networks The ‘Learning Age’ 750 million users 700 billion minutes 300,000 Volunteers 70 Languages 1 Functional Language Sharing x 130+ ‘Followers’ ‘Friends’

8. © 2012. GivenGain Foundation. Private and Confidential 8 The Hype

9. © 2012. GivenGain Foundation. Private and Confidential 9 The Highlights

10. © 2012. GivenGain Foundation. Private and Confidential 10 GivenGain: The Real United Kingdom Platform –www.givengain.com Clients –490+ Causes –1200+ Activists Sevenoaks, Kent Switzerland Foundation –Global Credibility Processing –$49 million –51 000 Donors Villars, Vaud South Africa Support & Training –Causes & Donors Advisory Services –Strategy –Campaigns Stellenbosch, WC

11. © 2012. GivenGain Foundation. Private and Confidential 11 GivenGain: The Virtual

12. © 2012. GivenGain Foundation. Private and Confidential 12 GivenGain: Causes

13. © 2012. GivenGain Foundation. Private and Confidential 13 GivenGain: The Process

14. © 2012. GivenGain Foundation. Private and Confidential 14 Case Study #1: The Cause

15. © 2012. GivenGain Foundation. Private and Confidential 15 Case Study #2: The Activist

16. © 2012. GivenGain Foundation. Private and Confidential 16 Case Study #3: The Corporate

17. © 2012. GivenGain Foundation. Private and Confidential 17 Case Study #4: The Institution

18. © 2012. GivenGain Foundation. Private and Confidential 18 Case Study #5: The Community

19. © 2012. GivenGain Foundation. Private and Confidential 19 Key to Success & Benefits Executive Buy-In Process Integration Social Media Skills Planning & Promotion Creativity & Purpose Stakeholder Engagement Transparency of Purpose Dynamic Communication Real-time Commenting ‘Crowdraising’

20. © 2012. GivenGain Foundation. Private and Confidential 20 One World. Zero Barriers.

21. © 2012 GivenGain Foundation. Private and Confidential Fundraising in the Digital Age The Hope, the Hype & the Highlights Colin Habberton CEO, GivenGain Foundation South Africa c: +27 71 401 2434 e: colin@givengain.com t: @relatomics or find me on LinkedIn