1. Ektron Demo Web Pro April 2011 Trey McCallie, University Marketing

2. Ektron Demo Agenda –Frequently Asked Questions –Planned Architecture –Integration with non-Ektron sites –Page Builder Templates (NAU version) –Targeted/Variable Content

3. Frequently Asked Questions How many sites you plan to have converted at go-live? –Wave/phase approach (as many as are ready) General timelines? –April - New design unveiled –mid-May - Templates ready in CMS –mid-May - CMS Access for initial wave –June - First wave sites populated into CMS –June - CMS Author training (first wave sites) –QA/QC – June/July –Go live – mid-July

4. Frequently Asked Questions When will NAU web developers have a chance to work in the real Ektron environment? –July/August What sort of support, if any, will be offered to campus developers who wish to convert to the new CMS? –Developer-specific training will be offered –Possibly bring in Ektron trainer When will design specs be available for sites that do not plan to move to Ektron? –Summer

5. Architecture

6. Integration with non-Ektron sites Ektron web service delivers content based on ID –Web Services http://cmsdemo.nau.edu/EktronTech/WorkArea/we bservices/ContentWS.asmxhttp://cmsdemo.nau.edu/EktronTech/WorkArea/we bservices/ContentWS.asmx Any external site/scripting language can retrieve/consume content (without template)

7. HTML Retrieval Ektron Content –http://cmsdemo.nau.edu/EktronTech/corporat e.aspx?id=1060http://cmsdemo.nau.edu/EktronTech/corporat e.aspx?id=1060 Web Service –http://cmsdemo.nau.edu/EktronTech/WorkAre a/webservices/ContentWS.asmx/GetContentB lock?ContentId=1060http://cmsdemo.nau.edu/EktronTech/WorkAre a/webservices/ContentWS.asmx/GetContentB lock?ContentId=1060

8. Structured Content Retrieval Ektron Smart Form Data –http://cmsdemo.nau.edu/EktronTech/trainingh ome/http://cmsdemo.nau.edu/EktronTech/trainingh ome/ Web Service –http://cmsdemo.nau.edu/EktronTech/WorkAre a/webservices/ContentWS.asmx/GetContentB lock?ContentId=898http://cmsdemo.nau.edu/EktronTech/WorkAre a/webservices/ContentWS.asmx/GetContentB lock?ContentId=898

9. Structured Content Output

10. Page Builder Templates Drag-n-drop functionality for site admins Add/remove widgets –RSS –http://feeds.feedburner.com/insidenau Default functionality lets authors create each new page as a one-off, breaking templating principles (that is a bad thing) We plan to use as a template manager, not a page builder for NAU sites http://cmsdemo.nau.edu/EktronTech/EktronPro/

11. Targeted Content Display variable content based on a number of preset conditions –Search engine –Referring URLReferring URL –Date/Time –URL Parameter Analytics friendly URL from a campaign –?utm_source=newsletter

12. Ektron Demo Web Pro April 2011 Trey McCallie, University Marketing