1. STRATEGIES (pg 472)

2. Main strategies are to target School aged children Media

3. School aged children

4. Develop positive ValuesAttitudesBehavioursInvolveParentsTeachers

5. How would we do this?

6. Exercise programs Little AthleticsLearn to swim Touch excellence at schools

7. Girl specific organisations Endorse female touch Educate & train young girls Woman only trainers (role models)

8. Other optionsLocal clubs Competitions & games Predominately girls Training camps Predominately girls Rule changes

9. Media

10. Promote through Paper TV Radio Advertising programs All linked to camps, organisations, clubs etc Footage of sport wrt woman Advertising campaigns (new laws)